The I'M HERE Initiative

The I'M HERE Initiative | A Social Unicorn, India's Foremost Transformative Youth Sports Brand.

#CorePurpose: 

As India's premier social impact NGO focused on youth development through sports, we are making a significant difference in the lives of young athletes from underprivileged, low-income communities who are pursuing their passion for elite sports. Our unique residential football academy provides comprehensive training, education, competitive exposure, resources, support, and mentorship, all at no cost. By addressing socioeconomic challenges and the lack of opportunities in rural areas, villages, and interior regions, we aim to alleviate dropouts from the sport, thus enhancing the talent pool. Through life skills development, we are creating opportunities for improving livelihoods. Our nurturing environment cultivates India's next generation of athletes with a long-term holistic view while simultaneously driving business growth and creating social impact for our sponsors.