Fluency - Digital Advertising Operating System

Fluency is the first Digital Advertising Operating System (OS) that transforms paid media operations challenges into breakthrough outcomes by centralizing all major campaign execution workflows into a single solution. 

Our AI-powered platform enables top-performing agencies and brands to activate, automate, and analyze any number of campaigns with unprecedented efficiency, working at a scale not previously achievable across all major digital ad channels - including walled gardens and the open web. 

Fluency powers nearly $3b in annual media spend, with a user base of world class advertisers who support more than 250,000+ monthly campaigns across 50,000+ locations. In 2025, the company ranked #1,278 on the Inc 5000, marking its third year in a row on the list. Fluency has certified partnerships with many major ad publishers and was named a finalist for the Technology Innovation in the 2024 Amazon Ads Partner Awards.