Concept Fitness: The Treadmill Guy

Welcome to our world 
Our story began in 2016 in a small indoor-cycling studio in Johannesburg South. With only one a few clients, ambition, and next to no free time, our brand was born. Our passion for working in the fitness industry and collaboration a few key players brought our vision, and products, to life, in spite of all our ups and downs.

Our products bring together the finest workmanship, passion, performance and commitment,  to create something very special for you. We believe in quality, care, and creating unique solutions that anyone can enjoy. Colorful, creative, and inspired by what we see every day, each product represents what we love most about the world we live in. We hope they’ll inspire you too.