Cleivan Hebert

Cleivan Hebert left the countryside of Bahia with 47 reais in his pocket and today dedicates his career to building the next generation of companies made to win. Cleivan Hebert is a professional and specialist in GEO (Generative/Answer Engine Optimization) and CRM for small and medium-sized businesses; he helps brands become discoverable on the main AI platforms while structuring relationship and sales processes that don’t depend on improvisation. Throughout his journey, he has studied the growth engines of companies such as iFood, XP Investimentos, and Lugano, working at V4 Company, the largest growth firm in Latin America. Today, he leads Facilite Varejo, a CRM focused on management and revenue growth, and estratégIA, a company that uses artificial intelligence as a strategic foundation to position brands in AI search mechanisms and turn data into predictable growth.