Carlz J Soda

Cultural & occasional political commentary with a philosophical spine, plus honest experiments with AI as a creative, from Carlz J Söda, a photographer, creative director & writer in Melbourne, Australia.

This is a channel about observations. I take the forces shaping how we live now, the media, the consumer machine, the technology arriving faster than we can think about it, & I try to make sense of them with natural creative curiosity rather than today's prolific outrage lens, using ideas that have outlasted the moment that made them. 

I am as interested in the tools as the culture, so alongside my cultural essays, I share how I actually use AI, on my own terms, without the expected hype and moral panic. I sit in the unsexy middle. 

You'll find cultural essays on consumer life and media, taste-led experiments with AI, & longer conversations with people worth thinking alongside. 

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