The Operator's Brief · Business History

Business history and business strategy in under a minute: the real stories of how famous companies won, lost and changed the rules.

How Disney secretly bought the land for Disney World. Why Costco's hot dog is still $1.50. How Southwest sold a plane and kept every flight. How a flop became the Post-it Note.

Every Short takes one company you already know, finds the decision inside it, and shows what it was worth: drawn, sourced and told in under a minute.

Made by Axiom Research, which takes one real company apart at length every month in The Operator's Brief. The Brief is free, and so is the whole archive.

Start here: axiomcapital.group/yt