Yabbit the Rabbit

Yabbit the Rabbit is a children’s picture-book world created to help kids overcome fear, hesitation, and avoidance behaviors through emotional storytelling. Inspired by a character my mom imagined before her battle with Alzheimer’s, The Rabbit in the Moon follows Yabbit as he discovers that trying, even when your heart feels wobbly, is what makes you brave.

This channel documents the full journey of building a children’s-book brand from scratch: writing, editing, illustration reviews, marketing strategies, publishing insights, creative process breakdowns, and behind-the-scenes videos that show how a picture book becomes a long-term franchise.

You’ll also find guidance for parents and educators who want stories that strengthen resilience, emotional regulation, and confidence in young readers, along with practical advice for creators learning how to develop, produce, and successfully launch their own children’s books. Welcome to the Yabbit the Rabbit community.