The Latin Prince

The Latin Prince is the electrifying alter ego of Afro-Colombian singer, producer, and visionary artist Matthew Beachy. With deep roots and a fearless spirit, he redefines Latin music through a genre-bending fusion of Reggaeton, Bachata, Cumbia, Corridos, and Vallenato. Drawing from his Afro-Latin heritage, The Latin Prince doesn’t just pay homage—he reimagines tradition, boldly pushing sounds into uncharted territory.
His music is a celebration of culture and innovation, building bridges between generations while breaking boundaries between genres.
Beyond the music, The Latin Prince is a true multidisciplinary force—a multi-instrumentalist, model, director, videographer, and editor—who takes full creative control of his visual and sonic world. Every project is a statement, every detail intentional. This isn’t just Latin music. It’s the future, wearing a crown.