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Tell viewers what they can expect from your video.

Some content creators use clickbait and irrelevant keywords to get video views from the audience, but it will only damage your YouTube search rankings and reputation sooner or later.

Think about why someone should subscribe to your channel? How will your video benefit them? When you offer genuine value to your audience, they are likelier to stick around till the end. Use some value propositions to convey the message to your audience.