Spark, the creative show l Content and Technology

Spark, the creative show of unity for content and technology
Spark is more than an event, it’s a cross-vertical ecosystem purpose-built to overcome the sector’s fragmentation. We call it the Connection Paradox: an industry that’s never been more connected by technology, yet often disconnected in practice. Spark brings the hyperconnectivity of creative tech together with the human connection of in-person events, so ideas, industries and innovation can finally move as one.
That’s The Art of And.
Spark is co-created with industry leaders. Partners shape the live environment, content capture and immersive storytelling, showing how creativity and technology push one another further.
Who is Spark for?
Senior professionals across Broadcast & Media, Live Events, Marketing & Advertising, Design, and Gaming & Entertainment who want to collaborate across boundaries.

📅 3–4 February 2027 📍 Fira Montjuïc | Hall 8 | Barcelona