Smoke&Mirrors PR Podcast 

Inside secrets of the dark art of PR with Sarah Staerk

Welcome to Smoke & Mirrors, the podcast that takes you behind the curtain of the dark art of Public Relations. Hosted by Sarah Staerk, a seasoned PR professional with 25 years of experience. 

Each episode, Sarah and guests will unveil secrets of the PR industry, offer expert advice, strategic insights, and discuss the future of the PR industry. Dive deep into the methodologies, the magic, and the mischief that drive successful public relations.

Smoke & Mirrors will bring you exclusive interviews with newspaper editors, senior and investigative journalists, company CEOs, executive-level marketing managers, PR specialists, political lobbyists, politicians, university lecturers, and rising young PR students and superstars.

Tune in and discover what really happens within the smoke and mirrors of Public Relations.