Santa Cruz in Color

Santa Cruz in Color is a digital people’s archive and multimedia community storytelling repository that documents local grassroots social movements for justice throughout the Central Coast, with a focus on the greater Santa Cruz area.

As a popular educational initiative that contributes to collective knowledge and resistance, this teachable digital archive catalyzes and deepens understanding of regional struggles against structural violence. Santa Cruz in Color works with community partners to document both historical and ongoing local movements and organizing against racial injustice, dispossession, labor exploitation, deportation, neoliberal trade policy, imperialist wars, regional militarization, police violence and repression, displacement and gentrification, environmental racism, and educational inequity.