Real Talk: Marketing for Artists

Most marketing advice for artists is garbage. Post 3x daily! Be on every platform! Hustle harder!

I'm Jean Blackwell Font, and I call BS.

After 8 years running Font Squared—a marketing agency exclusively for artists and arts nonprofits—I've learned what actually works: email-first strategies, professional websites that convert, and event marketing that builds real community. Not the social media hamster wheel.

We've helped clients generate $1.55M+, grow audiences by 716%, and achieve 80% client retention because we understand the arts sector from the inside. We're artists helping artists, and we know your budget constraints, your values, and what keeps you up at night.

This channel is your behind-the-scenes pass to real marketing strategies, honest campaign breakdowns, and practical tutorials you can implement this week—not someday.

New videos every Monday. Subscribe for marketing advice that respects your art and your time.

Learn more: fontsquared.com