Kitcheng (NEW CHENG)

New Cheng was established in 2002 in Pingtung, Taiwan.  With over 20 years of experience in processing a variety of frozen foods from roasted eel, roasted mackerel, seaweed salad, fish roe and more, New Cheng has pleased customers in Japan, EU, US, Southeast Asia and Middle East.  Besides HACCP, EU Food Safety and MSC/ASC certification, New Cheng is the first eel factory certified by SQF in the world.  

Overseas branches, Elite Foods Inc and Shin Sei Trading, were established in the US and Japan to better service the local markets.  New Cheng will be dedicated to the four pillars of belief: Trust, Safety, Peace of Mind, Innovation, as we continue to provide services to our customers.