Lisa Lasley | Built in Real Life

Welcome to Built in Real Life.

I’m Lisa Lasley—an entrepreneur building and operating businesses across service, travel, consulting and e-commerce.

This isn’t entrepreneurship after everything worked out. You’re coming with me while I’m actually doing it.

I’m sharing the decisions, launches, hiring challenges, systems, client projects, wins, mistakes and occasional “what was I thinking?” moments that come with building businesses in real life.

Each week, I’ll take you behind the scenes of what I’m working on and share what the experience is teaching me about business, leadership, marketing, operations and growth.

Building businesses. Fixing problems. Figuring it out in real life.

New episodes weekly.

🔗 Read Built in Real Life + get my free 25-Point Business Growth Checklist at LisaLasley.com.