Lena McDearmid

I'm Lena McDearmid ,  founder, culture strategist, and two-time company builder with 20+ years across fintech, technology, and startups.
This channel is for leaders who want to understand culture as a business metric, not an HR concept. I talk about organizational design, decision-making, leadership systems, and what it actually takes to build companies that work.
Founder and CEO of Wryver, a culture architecture and executive advisory firm based in Atlanta, GA.
Learn more at wryver.com