Joe's Global Diary

I’m Joe Zhang, a go-global strategy consultant with a passion for exploring the world through both business and culture. On this channel, I share travel vlogs that capture local life, street scenes, and cultural experiences—alongside real-world business insights and practical takeaways. My goal is to bring you closer to the way the world works, from its people to its markets, so you can see more, think deeper, and grow smarter.

Series on this Channel
• City Sketches – Capturing local life, culture, and the rhythm of cities around the world.
• On the Ground – First-hand business observations and stories from real-world encounters.
• Go-Global Notes – Insights and reflections on international strategy, trade, and cross-border growth.
• Weekly Brief – A concise roundup of key takeaways, trends, and lessons from the week.

This channel is for founders, brand builders, and operators with their sights set on global markets—let’s explore the world of business together.