It Starts With Us | Leadership, AI & Growth

It Starts With Us is for leaders, business owners, and curious people who want to make better decisions in a fast-changing world.

I'm DJ Atchison. I bring decades of home-services experience and years of helping owners, leaders, and teams navigate growth, sales, operations, technology, and change.

Here, we test AI in real business situations, challenge the hype, and turn leadership and personal growth into practical action. Expect honest conversations, hands-on experiments, lessons from the field, and ideas you can use with your team—and in your own life.

Because better businesses, stronger teams, and meaningful progress all begin the same way: it starts with us.

Subscribe and join us as we learn, build, question, and grow together.

Website: https://www.itstartswithusllc.com

AI transparency: Some videos use DJ's realistic digital avatar and cloned voice. Every episode is human-directed, reviewed, and approved by DJ before publication.