Grit in the Oyster

GRIT is a strategic marketing studio founded by Helen McNulty helping business owners move from confusion to clarity.

This channel is for founders, marketers, and creative business owners who know something isn’t working in their marketing but don’t know where the problem sits.

Here you’ll find:

🧠 Clear explanations of what drives marketing performance
👀 Real-world breakdowns of websites, content, and campaigns
🫀 Practical frameworks to turn marketing into a system
🙌 Honest insight into what works (and what doesn’t)

We focus on three things:

👩🏻‍🎨 Strategy clarity
🙋🏼‍♀️ Storytelling for business
🤸🏼‍♂️ Marketing systems that scale

If you want marketing that actually leads to revenue and not just more activity, you are in the right place.