Format Forward

Format Forward helps creators, developers and producers turn raw ideas into working content formats.

Hosted by Jonathan Glazier, a format creator, consultant and producer with credits across international entertainment, reality and game shows, the channel breaks down how formats are built, tested, fixed and sold.

Jonathan has worked with the BBC, Fremantle, Endemol and other major international media companies, with experience across format development, sales, acquisitions and production.

This channel is for anyone with an idea for a show, YouTube series, challenge, game, quiz, reality format or content brand who wants to make that idea stronger, clearer and more repeatable.