Elora By Lenore | DIY Kits, Tutorials & Patterns

Head to www.elorabylenore.com.au to shop anything you see in my videos. Reach out to me anytime for help! 

Hey, I’m Lenore, mum to Elora and the hands behind Elora By Lenore. I started this little business during maternity leave, in the middle of postpartum anxiety, unsure how I could ever return to teaching and leave my baby. So I began selling embroidered jumpers on Instagram, and it grew quickly. With 25 years of stitching experience, people trusted me with detailed, custom designs.

Now I’m here to share everything I’ve learned, the tips, tricks and shortcuts that actually work in real life. I teach simple, beginner-friendly methods, even if they’re not always “technically perfect.”

I create DIY embroidery kits, patterns and supplies to help you stitch with confidence. When you buy from me or watch my videos, you support a small business mum working from home to stay close to her daughter. Thank you for being here. 💛