Sebastian T. Vetter

Create New Value explores how organizations find, develop, and create new sources of value.

I am Sebastian T. Vetter, founder of Innovate Strategy. On this channel, I examine why most innovation systems restrict exploration, how new opportunities are created, and how strategy can remain open to what it does not yet know.

The channel brings together ideas from my books Underdetermined and Opportunity Creation, along with cases, conversations, and practical perspectives on innovation, strategy and organizational design.