Aaron Hodson

Real estate coaching without the motivational fluff. I'm Aaron Hodson, creator of the OPTICS Framework, former International CEO of Harcourts (600+ offices, 10 countries), and I've personally sold over 5,000 homes. On this channel I coach brokerage owners, team leaders, and agents on the systems, scripts, and standards that build businesses that run on process, not personality. New Zealand native, straight talker, occasionally funny. More at aaronhodson.com.