CGC for Hotels Project

Welcome to the official YouTube channel of the CGC for Hotels Project, where real guest content meets smarter hospitality. Here we explore how Customer-Generated Content (CGC)—reviews, photos, videos, social posts, and feedback—can be transformed into practical insights that boost guest satisfaction, strengthen trust, and support better decisions across the hotel journey. Expect short explainers, mini case studies, tool demos, research updates, and hotel-ready tips you can actually use.