Behind the Books w/Devin Dockery

Being fully booked doesn’t always mean being profitable.

Behind the Books helps barbers, hairstylists, nail techs, makeup artists, and beauty entrepreneurs build businesses that actually pay them.

Hosted by Devin Dockery, founder of SmartBooks HQ, this channel breaks down cash flow, bookkeeping, taxes, pricing, profitability, and the money habits that help beauty businesses grow.

You’ll also hear real conversations with industry experts, educators, and partners who support beauty professionals.

With 20+ years in financial services, Devin believes financial literacy isn’t something you’re born with — it’s a skill you can learn.

👉 Subscribe to understand your numbers, keep more of what you earn, pay yourself consistently, and build a business that lasts.

📍 Serving the DMV and beyond.