Barbara Brooks 

I'm Barbara Brooks, keynote speaker and founder of SecondActWomen, a community of 25,000+ women and allies proving midlife and beyond isn't a decline; it's a takeover. Hello!

I help companies and conferences see what they're leaving on the table when they choose to ignore the power sitting across all five generations today. My work centers on ROE (Return on Experience), the case that age is your most underused advantage, not a problem to manage.

I've spoken for Hyatt, Microsoft, Frontier Airlines, Western Union, AdventHealth, FirstBank, and the State of Colorado, and been featured in Forbes, Fast Company, CBS Colorado, PBS Next Avenue, and NBC's 9News.

And... I'm GenX, proud of it, and not whispering about aging but living agefully because, in the end, age is not the problem. Ignoring it is.

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