Average Robot

I'm Matt Perry. I help senior leaders prepare their organisations for the age of AI without losing the people who make the work.
I've spent 25 years inside the creative and marketing industries through every major technology transition: digital, social, mobile, and now AI. I've watched the same patterns repeat. The technology arrives faster than the organisation can absorb it. Leaders announce transformation. The people who deliver the work are left to figure out what it means for them.
This channel is the home of The Elephant in the Algorithm, the podcast series I'm recording with my co-author Rob Cannon, alongside solo videos on what's actually working in AI transformation, what's quietly failing, and how to design the human side, which is the hard side.
It's for the CHROs, COOs, and Chief Transformation Officers running AI initiatives that have stalled, and the founders and CEOs trying to understand why.
I'm also the founder of Average Robot.
average-robot.com