This partnership marks the first time an American designer teams up with H&M in the designer collaboration. New York based fashion designer Alexander Wang has firmly established his brand by perpetually evolving and re-contextualizing the urban uniform, since his collections were launched on the runway in 2007. Alexander Wang’s core sensibility is a reflection on wearable contrasts, blending seamlessly between the refined and the imperfect.
To watch the full interactive film visit hm.com/wangxhm
The collection will be available in selected H&M stores worldwide and online 6 November 2014.