BOOM! Beauty by Cindy Joseph

Created by a makeup-artist-turned-supermodel in her 60s, BOOM! by Cindy Joseph is the first PRO-AGE cosmetics and skin-care line for women of every generation. 

Over 10 years and 100,000 five-star reviews later, BOOM! continues to redefine what beauty, aging, makeup and skin care mean to women over 50.

After all, every age is beautiful! We design pro-age cosmetics and skin care that reveal natural beauty at 50, 60, 70 and every year after. 

Made with quality ingredients and without animal testing, our groundbreaking line is for pro-age women who want to embrace life, aging and beauty with a refreshingly honest and realistic approach. 

Here on YouTube, you’ll meet inspiring, pro-age women in our videos. You'll find playlists with makeup demos, skin-care tips, pro-age stories and more. We invite you to check out our channel, along with our Facebook and Instagram pages, to discover why over 500,000 women worldwide have fallen in love with BOOM!