Priced out of the big game, internet startups meebo, Meez, Multiply, Plaxo, RockYou.com and Technorati opted this year for a more frugal and fun approach. Having watched our dot-com bubble predecessors spend millions on ads that ran once, we charged up our handheld video cameras and started shooting. As you'll see, the results are zany and full of laughs. If you like what you see, please pass the word.