Photon Inc ‘Generate Power’ It’s a story that’s been recounted a thousand times. Newly arrived in the Big Apple from the wreckage that was the Chicago house music industry, DJ Pierre had in his pocket a cassette containing a brand new production that featured a brand new sound. Figuring that Tony Humphries was the man to break a record, he gave him a copy. The big man loved it and soon enough his support came to the attention of Strictly. The Wild Pitch sound was born. And rarely, for a track that became a vocal, the vocal mix is a landmark in itself thanks to the efforts of a thousand sample happy producers since.