Formed as a cooperative, the North Lake Tahoe Visitors' Bureaus are also known as the Lake Tahoe Incline Village-Crystal Bay Visitors & Convention Bureau (IVCB VCB) and the North Lake Tahoe Resort Association (NLTRA). These two organizations combine experience, expertise and marketing budgets to more effectively promote the north shore of North America's largest alpine lake, from Tahoma, California to Sand Harbor, Nevada. The North Lake Tahoe Visitors' Bureaus offer individuals and groups a central resource for information and reservations in the 11 neighborhoods of this region.