It started in 1994 by a group of skateboarders with a viewpoint that was nearly unheard of at the time -that skate shoes should be designed with skateboarder's needs in mind. From there, the spark of innovation caught fire and led to a revolution in skateboard footwear and apparel. For 20 years prior, and for 20 years ahead, DC's dedication to progression inspires people around the world to DEFY CONVENTION.
For more on the DC Snowboarding team visit: http://www.dcshoes.com/snow.
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