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Ad Council

Emergency Preparedness

  • by Ad Council
  • 5 videos
  • 2,147 views
  • 2 minutes, 41 seconds
http://www.ready.gov 91% of Americans believe it's important to be prepared for emergencies. However, only 58% of households report having taken any steps at all to prepare. In order to encourage more Americans to prepare themselves, their families and their communities, the U.S. Department of Homeland Security's Federal Emergency Management Agency (FEMA) has sponsored public service advertisements (PSAs) that educate and empower Americans to prepare for and respond to all kinds of emergencies. Launched in February 2003, the Ready Campaign asks individuals to do three key things to prepare for the unexpected: 1) get an emergency supply kit, 2) make a family emergency plan, and 3) be informed about the different types of emergencies that could occur and their appropriate responses. At the website www.ready.gov, Americans can find national and local preparedness information, and tools needed to prepare for and respond to potential emergencies.
http://www.ready.gov 91% of Americans believe it's important to be prepared for emergencies. However, only 58% of households report having taken any steps at all to prepare. In order to encourage more Americans to prepare themselves, their...
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