Liz Earle Beauty Co.

Welcome to the official Liz Earle Beauty Co. channel. We’re a British beauty brand with over 25 years of botanical expertise. Harnessing the potent power of the finest quality naturally active ingredients, we have developed a cruelty-free, high-performance range of skincare, haircare, bodycare and make up that really works, whatever your age or skin type.

Founded in 1995 by Liz Earle and Kim Buckland, our world expanded in 2015, when we joined Walgreens Boots Alliance. With their full support of our founding philosophy and responsible practices, we are now able to reach more women across the globe, to help them achieve healthy-looking skin. While our founders Liz and Kim are no longer part of the business, we continue to uphold the principles they set out from day one.

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