Second First | Second-In-Command Community

Second First®  provides programs specializing in the Second-In-Command (COO, Chief of Staff, Integrator, VP, etc.) of entrepreneur-led companies:

Executive Coaching – One-on-one coaching tailored specifically for right-hand leaders using Second First's proprietary framework, supporting executives through rapid growth, leadership development, and strengthening their partnership with their founder.

Second First Membership – A professional peer membership and community for Second-In-Command leaders. Members enjoy quarterly masterminds in curated small groups, expert-led trainings, downloadable tools and resources, and an annual retreat. 

Executive Matchmaking – A first-of-its-kind service using patent-pending matching technology with predictive analytics and machine learning to connect founders with their ideal Second-In-Command operators based on behavioral, psychographic, operational, and vision alignment.