YouTube Music Charts and Music Insights provide the music community with information on YouTube views, to celebrate artist success on YouTube. Music Insights allows you to search and filter viewership data for artists and locations based on total views, while Music Charts are a weekly ranking of the top music on YouTube.
Built on the same underlying data, both Charts and Insights calculate views for artists and for tracks following a consistent methodology:
Views are counted for each track based on its International Standard Recording Code (ISRC), a “tag” that digitally identifies music tracks. On YouTube, a system called Content ID also analyzes videos automatically on behalf of the content owners. If an ISRC is assigned to an artist’s track and is claimed by Content ID, then YouTube counts any video that includes the track. The video could use all or only part of a track.
The YouTube Music Charts break down the most viewed music on YouTube by video, artist, track, and viral score:
YouTube Music Insights allows you to search and filter viewership data for artists and locations based on total views. Note that all of the numbers in YouTube Music Insights reflect data collected since September, 2014.
Finding an audience is critical, so we give you the tools to see view counts for cities, states, regions, and countries. For each location, you also get “locally popular” listings—a weekly summary of artists and tracks that are doing especially well in that location.
Click the filter button to adjust the date range and locations for your results. Note that because Music Insights contains data since September 1, 2014, that is the earliest date you can use to set the date range filter. Also, note that “locally popular” listings reflect the data for the last week of the filtered date range.
Music Insights compiles views since September 2014, which could result in a lower view count than an older individual video on YouTube. Also, Music Insights compiles views for ALL videos that feature a track, which could result in a higher view count than an individual YouTube video.
We’re constantly adding new artists and locations to our database. There’s a good chance that we’ll get to it soon.
The “Locally Popular” tab gives you weekly summaries of music that’s unusually popular for a given city or region, as opposed to what’s popular across an entire country.
It may be that the video was claimed by a content owner without using an International Standard Recording Code. Without an accompanying ISRC, the video won’t appear in an artist’s Music Insights.
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