 So this is querying at ePaper 2.0. So what's the latest? This is a beautiful big display. Correct. And good to see you again after one year. A lot of improvements. We've gone from 1.3 inch to 9.7 inch panels. We've gone from 8 colors to 4,000 colors. Our improvements have been recognized all over the industry. This year Lenovo became the first major customer to invest in a company. Lenovo is the biggest laptop manufacturer in the world, right? They are. And they are now on the board of our company. And that's a major confirmation of where we are going to go. With this technology we have today 300 million US dollars in confirmed commitments, largely for education applications. As this is seen as the future for primary and secondary education. These are reflective displays. No blue light. Ultralong battery. Ultralong battery. Video rate. Full color. I don't want to have any secrets or anything, but I'd love to have a think pad with this display. But you're targeting mostly the smart notepad, right? Like tablets. No, we're targeting education. So it's both tablets and simple laptops for school use. So the think pad is high end. We will go there later, but the immediate biggest opportunity in laptops and tablets is really in education. Where Bill Gates also mentioned in his annual letter that the big trend that he forgot to notice is that education is completely digitizing. Paper textbooks are going out of business. And that's where we step in. So as the technology matures, we'll go into more high end markets such as what you call it, the think pad or the iPad space. But for now it's education. One of the main drivers of my career, for example, has been the OneLaptop a Child project where they wanted to get the laptop to every child in the world and developing countries level powered. They don't have a lot of power to be solar powered. All this is happening now. So the social value of this technology is enormous. There's many emerging markets where there is a high brightness environment. There is a shortage of charging points really. And we can make educational devices for emerging markets that will last a month on a battery charge. One month battery. Yes. And we're talking about 500 million children. We're talking about it. It's a sizable market. It's a lot of potential to make the world a better place. It's the solution for education for emerging markets. Yes. And there's a lot of emerging markets to cover for us. We need to write partners. We need to invest more. What you see today is impressive. We actually still have a while to go. It's so awesome. Like people have been waiting to see this one, right? Yes. A large one, a large clear ink. We've always been popular at the display week show, but this year we've been totally overwhelmed. We have had triple bookings, quadruple bookings, CTOs of all major companies take notes. Take notes, take notes, take notes. This is something that we spoke about in the last few sessions and that we now actually are able to show. There's many non-believers that have been converted this week. So the SID display week is seeing is believing and now we're seeing. So totally can believe it. I think the number of believers has just multiplied by five X or so. But people have been hoping to get these in the market already, right? How soon is this on the market? So this one? Our current schedule is to bring Gen 1 products in the market in 2020, mid 2020. 2020. Yes. By the Olympics. I think it's mid 2020. So 9.7 is an important size or? So we're told that 10 inch range is what's preferred in education for simple textbooks. So the typical e-readers, the kindles are a little bit too small for textbooks and that's why the first product will be like a 9.7 inch. Is it easy for you to just cut different shapes, different sizes or like you have to re-optimize everyone? We have one customer who's good for an initial 100 million dollars in revenue who wants an eight inch device and we're designing that. It's a matter of design. And then let's say a device like this is going to be super thin and it's going to have one month's battery. A super thin device? It's basically like an LCD with a much longer battery life. And the black and white mode here, how good is it too for reading? It exceeds anything that's in the market available today. It's dynamically updateable. It has a better contrast ratio than anything you've ever seen. So how exciting is it right now at clearing in the office? You should talk to the team. The team is very excited. They have been talking to the heads of display technology at the major electronics companies. Everybody comes to the booth. It really motivates the team. The team believes in the mission and the mission is to create a class of displays that stands next to LCD and OLED. This is what's happening here in the technology. This is a simplified explanation of what's happening here. Cool. It's so awesome to see it real. It's like a magic a little bit. What's happening? It is magic. But it's magic with a very important social and environmental impact as well. People are becoming more and more concerned about climate change. If you're concerned about climate change, you do digitize education. This is a Green New Deal display. This is a Green New Deal display as well. This should be compulsory. No more wasting of power in all these power plants running and running all these displays. It is a bit sad that we, for example in China, for every year nine million trees are cut to print textbooks which are obsolete and out of date six months later. And that's about 750 million kilograms of paper. It's really not necessary. There is a solution. So here's the latest clear ink demonstration right here. Full color video. So hi. Hi. I'm Sri Peruvambas, Chief Marketing Officer for Clear Ink. I'm very happy to show you the progress Clear Ink has made in developing its ePaper 2.0 technology. At the SID's display week, we are showing three different demo products. This is a 9.7 inch display in what we call black and white mode to sort of imitate the look and feel of paper. So we're showing some educational content here, text. You can see very fast motion. We try to replicate a textbook experience in this particular case, mostly for reading purposes. The 9.7 inch display has a contrast of 16 to 1. We've actually in the lab produced even wider contrast than that. 227 dpi product driven less than 5 volts and 16 levels of gray. So it is in what we call a low power mode. So the frame rate has been deliberately reduced so that we can get much more consumption out of this in terms of low power consumption and longer read times on this display. So one of the things that you'll see is that the white state reflectance on this is probably one of the best in the industry. Actually it is the best in the industry. So it is very white. It is very white and the contrast therefore also is excellent. So with the same technology what we could do is put a color filter and create a color version of this display which is what the market desires. Now there's a lot of monochrome content for which you can use the exact same color display and show black and white content which is very relevant for different applications. In this case we are showing reading type applications and educational content and there were also some images you can see that because it's so fast that you can do cursive writing, you can swipe, you can have drop down menus, all of these things and particularly the fine lines because it's a 227 dpi display you can get relatively fine lines on this screen and so you can do cursive writing in pretty much any language that you want. So that is the monochrome version of the product and here's the exact same display in landscape mode but it is the color version the content is in color. So here the intent is to take it into applications where they want color and video. So with color you can convey a lot more information and particularly in educational settings where you have much more information in terms of describing a particular product or a phenomenon or whatever it is that you're doing that can be much better conveyed with colors. You're not looking for 16 million colors you're looking for this particular device or this display has 4096 colors that is what is required in the educational environment and that's what this display is created for and it's still very low power mode it's sunlight readable we're trying to mimic the sun here by shining a lot of light on it there is no front light on this particular display there's obviously no backlight because it's a reflective display technology and it has got all the goodness of a typical traditional e-paper and but it also adds color and video to this. Now the color created on this display is through a CFA and so it is manufactured in a LCD factory and we are using probably 80 90 percent of all the processes in LCD factory therefore it is fairly low cost to manufacture a product like this and it can be brought into market a little bit sooner than building your own factory and creating exotic processes which this does not have this is basically an LCD process for the most part. Is it full frame rate? Not in this particular demo this demo also is less than 30 frames per second but the company has been able to produce 33 frames per second product that has been demonstrated more internally than in external environment. That's a big screen 9.7 inch e-paper 2.0 so it's the next generation of product essentially taking the e-paper 1.0 if you will including reflective LCD and other e-paper technologies there were so many different e-paper technologies and this is a step past that in terms of color and video. Here in this particular case you see in this screen you have a lot of very fine writing and this is what we expect a typical use case in an education environment where you have a whiteboard where the teacher would potentially write either in this case of math formula or you know draw some sketches and things like that and that entire experience is replicated on a little tablet device that each student carries and that's what we're trying to do here. Now you're going to have situations where there's not a lot of ambient light and therefore you would need a front light and there's a front light demo. The nice thing about reflective display technologies like Claring's e-paper 2.0 is that you don't need a very strong front light. You need a very simple front light with very few LEDs to drive it and because it's front light and not a back light there's not a lot of losses in terms of power efficiency and you only need to use it when there's not enough ambient light. So in bright sunlight or high ambient you would essentially turn off the front light and you only use it when you need it and this would be more in terms of reading or using it at night or in low ambient kind of condition. So that is what is being demonstrated here with the front light technology. So is a tuned front light especially well made for the clearing or just standard front light technology? This particular one is not specifically tuned for a clearing as yet but that is what is in the process right now but what is nice about this technology is you can tune the front light in such a way that it'll take maximum advantage of the TIR structure on top of the display that's the front plane and it makes it much more efficient with that particular feature. So you said there's a TR front plane so the like the material whatever is happening on the screen is specific something specific is happening that's a clearing thing. Yeah so the clearance technology uses only one particle it's got a black particle that will result in black pixels. The white pixel is pretty much given for free you don't need to move any particles the light reflects off of the front surface which is a microstructured material that has the total internal reflection feature and that's what creates the white pixels. So with this combination by introducing a color cfa color filter array you're able to get these 4096 colors which are shown here in this particular graph. Nice it's just so awesome to see a big clearing display. Is that process that's been going on it took a while to get here right? Yeah display technologies are never easy and this is one of the fastest developments in the display space. The company has used probably one tenth of the amount that typically display companies use to produce a technology and it's been developed much faster than normal anybody else and the product and part of the reason is the technology is fairly simple and it is also a technology that can leverage existing LCD fabs and get it to the market live it sooner. And there there's even more optimizations that will be happening right even more color what's called absolutely yeah absolutely if you were to talk to our CTO he's looking at broadening both the number of colors as well as the color gamut in terms of percentage of NTSC the work is going on in that area we will also develop you know more higher resolution displays for certain applications right now it's a 227 dpi display which is more than ample for the education type of application but for other applications where you need more resolution that is also possible and that is in the works and then outside of this there are non-display items that will sort of augment or sort of the ecosystem which is developing unique drivers for the technology, developing newer color filters that is much more tuned to this technology, front lights and touch screens and so on those activities are also ongoing in parallel. How exciting is it for you because you've seen a lot of displays right and it's so exciting to see new technology and what the potential is right? Yeah well this is the brightest reflector display to have ever been made right and this is also a technology that has all of the goodness of traditional technologies but brings you an affordable and manufacturable color option through using an LCD color filter and then it also shows video. This has been a struggle in the industry to be able to get a higher frame rate so you can either turn the pages faster or drop down menus internet access in educational applications. Kids want to watch videos of educational content you consume information much better that way and all of those features make this unique and exciting and I like all display technologies and this one I'm particularly excited about because it's got these features and benefits that we've been talking about for you know probably a couple of decades. Is the ultimate dream of kind of like humanity is to have a video newspaper right? Absolutely so we're pretty close to that right and that is the goal the industry has always been looking to replicate a paper-like experience and something that is perfectly visible outdoors in sunlight and something that consumes as little power as possible because paper doesn't consume any power right? However it has many advantages over paper which is you know today tens of millions of trees are chopped down just to make textbooks for the school children worldwide and you don't have that issue here. Second there are remote parts of the world where neither teachers nor there are universities you're not able to get information to the children there and this is a way to get very high quality content latest greatest information literally your video could be watched by a child. My video is going to be okay yes on this yes but it's four thousand colors and it's not going to look strange a little bit or? Well it is not going to look as vivid as an emissive display but the idea is you know it's very unnatural to shine light in your eyes right? Nobody ever told you to look at the sun or look at the bright light but that's exactly what we're doing when you look at an LCD of all its green where there's a light shining in the sky right? And that has its application here using them in mobile phones and tablets and so on but this is for a very different purpose this is for children to read for longer periods of time and for adults that want to read or consume content without having to worry about a light shining in your eyes. There are numerous applications where that feature is very beneficial the sunlight feedability is a very good opportunity for outdoor type applications whether it is automotive whether it is signage and so on and then there is also this whole aspect of low power right? Imagine carrying a device like this with an emissive display technology by lunchtime your battery is going to be out whereas with this you can be you can be you know having this product on a single charge that you can use for many days or many weeks or probably in the future a few months right? Here's once again the monochrome content on the display. So when you want to do monochrome mode you get more black on white than compared to the color version of the right it's exact same display but the black and white mode is going to be the only thing we have done in the black and white mode and we don't even have to do that to realize the black and white content all we're doing is to get more usage on the single charge like get it even lower power we're just reducing the frame rate right and that is what is necessary in those type of applications but you could get the frame rate up and that will not impact the contrast of the brightness or any of those. How good is the black and white here? How good is the reading experience compared to? Well you can see for yourself unless the product is actually put into a device and in the market you know until then you wouldn't know the exact studies and how about the reading experience truly is from a user perspective but you can read content on this you can watch videos on this and isn't it a glossy finish shouldn't it be matte or yeah those options are available depending on the application if you are in a reading environment you would put more like a matte finish or and so that's just a layer of something correct a film of something yes from maybe another provider on the on the on the market just put a film on it sorry those are very well established every display technology uses those types of options and we can use the exact same thing. And how low power are we talking is not by stable this particular version is not by stable the technology has been demonstrated in a by stable mode but the company is not developing a by stable product at this point the the need in the market is a video product and so it is still significantly lower power than an iPad or something but how about this size device very thin what is it like a weak battery life or no so if you use it let's say for about five hours every day in a reading mode it'll last for a month and if you use it for five hours every day in a video mode it'll last for maybe nine or ten days so it's still very significantly higher so if you look at a lot of products they only subscribed to about 30 minutes a day which is really not you know the user experience we are targeting so we think five hours a day is pretty normal in a classroom or some other types of applications in that mode we get 10 days with playing video all the time or 30 days in a reading type application does it have this thing where it needs to wash itself off the spots or is that just because it's a prototype or this is a prototype that's where you see some image artifacts which is pretty typical when you are manufacturing something and you're putting this assembling something for a show but but those are not something that is changed with waveform or like that these these are prototypes and that's all but in manufacturing those are obviously not so the white is the widest in the market how about the black yeah so both the white and black the difference between the two obviously is the contrast this is one of the highest contrast displays that you find in the market and and you can very well see you know with this image that you know words don't describe it pictures worth a thousand words and this demo is worth a thousand pictures so and there we show a combination of both high contrast as well as fluid motion nice