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Personal Branding Step 1: Know Yourself

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Uploaded on Mar 29, 2010

Effective personal branding requires that you know yourself. Brands are based in authenticity. In this video for Personal Branding TV, William Arruda shares with you tips and advice and some questions you can ask yourself so you unearth your personal brand. William is the Founder of Reach Personal Branding and author of Ditch. Dare. Do!

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