 I wanted to go over ways to stay like top of mind and places like Facebook or Instagram really you can do this with any social media, but I'm gonna use Facebook and Instagram because I have a Facebook business page and an Instagram business page and I could actually post directly from Facebook's business suite, so I'm just gonna show you a quick example So basically what you can do is you can go to the Chamber of Commerce or you can make a phone call to your local Chamber of Commerce and you can ask to See if they are aware of any type of newsletters from local like Local companies for instance like this one is LAL today so LALtoday.com And basically this is just you know everything basically Lakeland So it'd be really kind of cool to just get a newsletter for it So like I subscribed over here and then basically in my inbox every day I'll get you know, it's just some information of what's going on. So I noticed this Says we made Buzzfeed so in 2020 large cities nationwide saw their citizens relocated into other corners of the US from San Francisco To Manhattan bags were packed and individual individuals and families look for greener grass and he guesses where they found it That's right Lakeland and in a recent List of 15 cities people moved to during the pandemic Lakeland came in at number one so I click on the link and basically it takes me to the Buzzfeed article and We have it right here and right here you see Riverside, California was number one and good old Lakeland was number two in the Whole country so that's something to be proud of and that's something that you know would be a good article to put up on your Facebook That way people could see it. So I'm gonna show you how to do that real quick The first thing that you'll want to do is you want to log into your Facebook page or your Facebook Personal profile and then after you do that you just if you have a Facebook business page You just go business dot Facebook dot com and that's gonna take you to your business suite Okay, now it may look a little bit different, but you're just gonna look for something that says create post So I'm gonna click on create post right here Once I'm inside that to the create post it gives me an option for Facebook and Instagram if Your insta Gramm isn't there. I'll give you the option to connect it But if not, and you just do Facebook only it's fine or and then you go to Instagram if you wanted to so anyway right here, I like to do a lot Hashtag so I know I love Lakeland is a popular hashtag here Buzzfeed would be a good one because that is Let's see if there's any good Okay, so we just do Buzzfeed because that's where the article came from Relocation would be another good one looks like there's 2.3 million posts going on about that And let's think of some other things so already have Saturday Monday scheduled So this would be a good Tuesday Post since I or a Wednesday post if you're only doing Monday Wednesday Friday So we will use I'm gonna use realtor in this because it's real estate or maybe mortgage Mortgage loan because if someone did move here, they would need a mortgage loan and They would need a realtor See here. We just put Lakeland We can do Florida Florida living 343 posts. That's fine And then basically you would just want to maybe go down through here and just take a look at some of the keywords 15 cities everyone moved to during the pandemic and which ones they vacated so maybe Pandemic would be another good one pandemic life COVID-19 Let's see here. What are some other good ones? Mortgage rates, so let's go ahead and throw in mortgage rates mortgage rates So basically you're just looking for You're just looking for Keywords No state income tax. Let's try that one moving State So basically you kind of get the You kind of get the idea you don't always have to select the most Hashtags that have the most post And the reason being is you think it's good which it could be but you're fighting with 2.3 million people So it's not always best to have the you know pick the hashtag that has the absolute most Sometimes you want to hit some of that low hanging fruit and that way there's less competition more chance that someone will see you're so And then we could put If you can put I think we are good to go Okay, and if you write something like this You can basically take these buzzfeed Hashtags down here like so we could just basically cut that out and then we could put the hashtag inside of We do that hashtag inside here. So let's just go ahead and delete the hashtag down here Is ranked number two in the nation where people move during the pandemic? So right here we can is there any more pandemic? So we got pandemic life So we just put during the pandemic. Here we go So you can actually include hashtags and ads and according you can even do according to at buzzfeed I will stick with Hashtags all right, so we're gonna do that and Basically, we are we don't need to add the photo. We're gonna definitely add Lakeland as the location Lakeland, Florida So we got that I'm gonna go down here into a link. So this is where you're gonna post your link of the article. So We're just gonna paste that in there and then click outside this box and Over here it's gonna start loading the preview and then there we go. It looks like Sarasota, Florida is a good one, too But anyway, you kind of see what it looks like on Facebook and then if I click on Instagram Those can't be displayed at this time And we might want to add a photo try what I would do myself as I would go to stock Adobe or And then type in Lakeland, Florida and for me I would purchase that I'm gonna go ahead and license this we have an account with them and it costs money But you can look on pexels.com unsplash.com Pixabay.com you can check for a royalty free photo somewhere else. I'm just for the sake of this For the sake of this video just to save time. I'm gonna just use this particular one This one's a big file. So I'm gonna have to reduce the size of it here real quick So I'm just gonna open this up real quick tools the size 60% Drink this down just a little bit Go back So we're gonna go Lakeland, Florida pop this in there and then we'll see what it looks like on there we go That's what it looks like. So that's what it looks like on Facebook and you can preview all of them Just to see what it looks like So here's the Instagram feed. Here's the Facebook mobile feed and then here's the desktop news feed I really really like that. It really really pops. So So now what I'm gonna do is I I could go back right here if I wanted to continue editing, but I'm really really really good You can even put add feeling or activity. Let's see what activity they have Let me see if moving is an option Let me see if move is an option feelings happy All right, and that's only for Facebook. So anyway So that's a really good way to add top of mind awareness and be More than just a real estate agent that always asks for sales And you're just providing information and with you being you know top of their mind whenever they run across the Facebook or Instagram then they'll see your post and maybe you eventually use you so anyway So you basically you hit publish down here or you could schedule by clicking here and then schedule post And that's it. Thanks for watching