 I said whoops It looks like this mic is working, right? Can everyone hear me? That's awesome I'm so glad so many of you showed up. Thank you Because it makes makes it work my time that I put into prepare this presentation So I'm really glad you are all here and hopefully I will be able to inspire you with a story about hackathons from agile and chicken Um First off, let me start about me for a little while I met my boyfriend Paul in tropical London in 2011. He's in front row as you can see you can recognize him. I guess I'm an I'm a Big of an oh, I'm a big open-source hippie and I like to sing and did anyone show up to the pre note Yeah, so you have seen me singing also, right? That little thing on the left corner, that's the upper side of Holland where I come from I Live in Harlem and I work in Alkmaar at a beautiful company called for con select, which is a glamping company So we do glamorous camping That's for instance, we have two-story tents with a jacuzzi on a campsite. That's what we do In my free time, I'm also to be found at a handball field. I'm also a reverie So that's the handball thing and at for con select. I am the scrum master what I'm What I will be covering today is How can you use hackathons? To move a company to agility. So how can you enforce your agile transition? with the use of hackathons What I also will be covering is how to inspire and activate people based on the new scrum values that came out last year and How you motivate knowledge workers and of course I will show you some information about the hackathons that we have been Having at for con select. So basically it's the roads to agility that we we are following at our company What we are trying to do At the moment for con select is still kind of hierarchal So we want to move our hierarchal system to a more agile organization So we do that we started in October 2015 We are an 80 people company and 20 people are in our developers So basically we started at the development department we formed three scrum teams and we started using scrum to To get to an agile responsive enterprise basically Our main goal is to to reach the right side Of course a real agile company with teams formed around the management layer But we're not there yet since we have a lot of operational colleagues as well and It really is a challenge and we're really bleeding edge on using scrum and agile in operational teams, right? I mean, it's very It's it's Basically very much some software thing. It's a development thing and not really an operational thing But we're really trying with our scrum master team to get the whole company into agile and scrum So first off a little bit Are there any people in the room that don't know scrum because I won't be right. I love you guys. That's awesome These are the three pillars of scrum transparency inspection and adaption So the whole inspect and adapt we try to do that every time within our teams with retrospectives With our whole company when we do the reviews of what we built in the sprint of two weeks and above On top of that we also try to inspect and adapt with our customers on the outside So we have customer panels and we try to also get the feedback from our customers So our whole inspection and adaption circle feedback is is is growing In the last year basically So We use scrum as a framework because the data is a framework to to try and get the feedback from all the corners of the Inside the company and outside the company that we need in June 2016 Scrum.org added five new scrum values, which I've drawn for you That's Respect so you should have respect within a team to to come to to great business value, right? You need focus you need openness and That's sometimes a hard thing because we have so many different people with so many backgrounds cultural, but also educational backgrounds Courage So be brave and do the right thing and go for it if you see something that can change for the better. Please do so That's also tricky Commitments we want to deliver something after a sprint of two weeks So those are the new scrum values that came into play in the last year and On top of that, I also like to share with you What you can do with adding a little bit of how to motivate knowledge workers to that extra on the on the scrum framework And who of you watches talk said that calm you should you should that calm is awesome Who have you ever watched the puzzle of my motivation by Daniel pink? Okay, I'm glad I can I can share something with you then that's great Daniel pink has a presentation on that calm it's 18 minutes and really really worth a watch so please do so afterwards and he has also written a book called drive and it's about what motivates knowledge workers because a Long time ago in a factory you you should whip people when when you want them to work harder or give them extra bonuses or Work like that. But when you are a knowledge worker, which we all are who we are That won't work for you that won't work for your motivation If you truly want people to be motivated give them autonomy I'm doing what I'm What I want to do when I want to do it in the way I want to do it That's very important mastery. I have the skill set and then I'm growing my skill set to combat become better at my job. So give them Do talent management to give them courses let people go to to courses to educate themselves make them better and Purpose that's also very important Everyone wants to do something that adds to something higher than themselves And that's basically also the link to Drupal and open source community that I see is That everyone is here most of you are here. Maybe because your boss sent you But a lot of people are also here like me. I'm on holidays. I'm not kidding you I hear Because you want to be a part of something bigger than yourself So if you want to motivate people, please keep into account these three very very very important things because when those are In line people we will be motivated and will heart will work hard So we've have the scrum pillars we have the scrum values and I brought in some extra Daniel Pink love Now what As a scrum master You have three services as you when you look at the scrum guide There are three services that a scrum master Delivers the first is to the team So I deliver my services to the team to get rid of impediments and help them with following the scrum framework The second one is your service as a scrum master to the product owner. So you help the product owner if they to write better user stories and help the team better from their perspective and The third one is you have a service to the organization and that is why I Personally really don't get the whole agile coaching thing Because there's no agile coach in the scrum guide whatsoever and the scrum master is an agile coach, so That's just my two cents, but I think a scrum master is an agile coach in core So I will never call myself an agile coach. I promise So what I did I took the pillars the scrum values and a little bit of Daniel Pink and I thought okay If I take the third one The scrum master service to the organization. It says causing change Well, that's a broad thing right causing change. You can you can put anything under that umbrella It says in the scrum guide literally causing change to let the organization understand scrum so the team can perform at their best So I was like, okay, so 25 25% of our company is working through scrum and the rest of the company isn't yet How can I narrow the gap between these two ways of working and that's when I came up with hackathons Does everybody know what I let me rephrase that does anyone not know what a hackathon is Okay, then I'll skip that part everybody everybody knows The thing is hackathons tend to be technical in nature and My idea was to make it non-technical in nature. I Started with a technical hackathon in October last year With the developers and we had a hackathon of a week. So that's pretty long, right? We had a hackathon of a week and they could work on anything they liked we had a couple of rules You can do a project on your own or in a team It has something to do with our company in the broader sense of the word so it could be anything Do something that gives you energy makes you happy makes you smile and and really well That's the purpose part in the story, right do something that has purpose for you and gives you energy You can use your own ideas or an idea or some of someone else and At Friday afternoon at 3 you will be there showing something what you did on the innovation market So Friday at 3 you can show something you did turns out we did it with 16 developers and we delivered on Friday 12 projects From a new intranet to a new app to well all kinds of different projects So that was really a great success and the whole company came and watch what we did So that was very very cool And then I thought okay now what we did the whole hackathon thing with the development team Well Let's bringing the scrum the scrum value courage Let's just go for it So I went to the management team and I said I want to do a hackathon of a whole week with the whole company That most certainly took some courage And they actually approved so that and that was like Okay, how am I how am I going to manage this? So I'm going to give you some tips and tricks on how I did that first off I Took a sneak peek at the Spotify model and I formed the guilt a guilt a hackathon guilt So I asked some colleagues who were at the first hackathon. Will you please help me make this happen? So my step one was forming a team because you sure as hell don't want to do this on your own so I formed the team and we even got our nice logo and Them we thought okay. We have a very hierarchical part of the of the organization and we have the development part How do we trigger people to to come up with creative ideas? So we started a guerrilla marketing campaign with little chicken. There's the chicken In the form of a light bulb So it's a chicken and a lightbulb in one because we did the hackathon At the third week of March, which is the beginning of spring. So that's why we pick that logo I personally cut out all the little chicken and put them on magnets and and spread them all over the company and We also had some text and this text isn't Dutch. I'm sorry But it says what would you do if you were the CEO for one day? so we put put up text everywhere around the company to to inspire people and trigger people and and there was a lot of Conversation going what is this and what's going on and then a couple of weeks prior to the hackathon We told everybody okay. There's going to be a hackathon. You can be involved. You can join us for a week and Do something awesome So that was the first few steps we Did already Harvest some ideas out of the company prior to the hackathon and we asked people to do a pitch on Monday morning So the whole company was there excuse me the whole company was there and Everyone got one and a half minute to pitch their idea so people could join in on on the different projects and that worked like a charm because There are people who like to be on stage like me, but there are also people who are more Uncertain about it and it it really took them some again some courage to stand up in front of the whole company and share their idea and People really bloomed that morning That was awesome to see because they did it and everybody was applauding and all the ideas and that was so Hardwarming what I also would like to mention is that the owner of the company and the CEO are sitting in front of this picture and he's writing down all the ideas and They were really involved. So that's also very important to have the management involved in this What we also did is also of course from the Scrum point of view is we did stand-ups every day I Really like analog so we had all the ideas hanging on a board So people could could really see and had to meet up there. So it would encourage Conversation around the board. Hey, I see you have that idea. Can I join you and this this works? So much better than when you have it on a digital platform. I I believe so This really worked like a charm and every morning we came down. We said, okay Who's working on which project and where do you need help? and Of course we had tada the innovation mark on marked on Friday What happens at first when we started with a hackathon guilds We thought okay, it would be really great if 25 non-technical colleagues would join in It turned out to be 75 So that was awesome because everybody wanted to join in and at the end of the week We delivered 25 projects and that ranged from a hacker bands until a vacancy like motor tour, but also a lunch club And I have some more examples in my presentation But it was really a great success We were all there and having fun and people who had their day off at Friday brought their kids to to join in In the party so that was amazing amazing. I even cried I'm sorry Because I would have never thought it would be such a large success So I've got some success stories out of the hackathon and especially like this one We are going to move the whole company on the 1st of November To a new building because we now we are located in two buildings with four stories each So that's not very agile, right because yeah, you have a problem when you have to talk to other people So we're going to move to a new building which is one floor which will help absolutely help our HL transition and Susan she's from the HR department. Well, actually she is the HR department Came up with the idea. I really want to know what our colleagues want the office to look like in November So the colleagues from all kinds of corners of the company came and made a mood board And I'm very pleased to tell you that our director took this mood boards to our Interior designer and said, okay, this is what my people want That's just awesome. Right. I mean That's empowering employees. So I really really love that one This is also a nice one in the corner. You see she's standing Claudia and young and young this is a whole story of its own Yon has been working at for consulate for I think approximately 20 years now He's an account manager. So he travels to all the campsites all over Europe to to get places where we can where people were customers of us can camp and He's also kind of analog He has been printing all of his emails for 20 years And he has a lot of folders and stuff and information Things and this is just one of us Covered he has he had around six. I guess full of paper and so He tells he told me at Friday of the hackathon. He said Nancy I was I was Really stuck Because I know we're going to move soon and I really had no idea how I how I should get rid of all this stuff And in the hackathon he came up with the idea to organize a cleanup seminar so I think Seven or eight colleagues from all around the company came and help him clean up his mess and All that they split it all the plastic and paper they brought the paper to to an NGO who can make a profit out of it again and they separated everything and Then we had a free closet Covered and then we said okay now we can have a mini library So that was also a project so people brought from books from home and put it in a mini library and Jan was just so touched and moved and glad that there were so many many people willing to help him and Willing to help him with this problem, which he was yeah, he was he was really feeling Yeah having a hard time about it. How am I going to get rid of all this shit? So that's also a project, right? Another one I really really liked is the happy-to-haves. This is some more time and Tamara and I Can't see the picture straight We always build a lot of software that is best for our end-user for our customer But we also build our own systems. So our colleagues are also using our own software systems and On the road map and in the product backlog the product owner always tends to give more value to Customer user stories or customer-facing user stories, but there are also a lot of bugs and things in the software Where our own colleagues are having a hard time working around? So they started a project called happy-to-haves Instead of must-haves or shoe-haves of wood-haves we they made a list of happy-to-haves and asked a couple of developers. Could you please help us? Develop these happy-to-haves so It was really a great purpose for the developers, of course because you you have very direct feedback from your end-user So that was so cool and they made actually made a little crown which says happy-to-have hero and This is another colleague of mine who Was very happy that we delivered some happy-to-haves I Could talk all day about this. We had a co2 neutral accommodation Proof of concepts. We had a hacker band. We had a mystery campsites websites We had a for consulate gross goes green project bring your own plans We have an integrated block. We did a lot of things Internet internet renewal a cooking club Technical depth cleanup that was somehow if you ask developers, what do you want to do? Everyone says I want to get rid of technical depth Ever ever thought of that. Yeah Probably if you are a developer So that's Danielle by Danielle I'd like to share with you my lessons learned Of course If you if you look at the scrum values again People really aren't that courageous by themselves It's not that if I if I told someone at customer service you can do anything you like Most of them just freeze up and that's a that's that was a thing. I I did not Think of prior to the hackathon. So you really need to give some scrum master love To to get people out of their shells and out of there because they really want to join in but most of the time They don't really know how because they have been in a hierarchical system for so long And they've been working with managers telling them what to do for so long. They lost that and You really really Take that into account because you really have to put a lot of energy in it to make it happen and Help people open up and do the things they like The feeling of purpose and focus because it's one week so you have to deliver in one week And the purpose is do anything you like for that is good for the company that boosted efficiency Creativity and energy the whole company was literally buzzing. It was so very cool the atmosphere that was amazing Give people autonomy and magic will happen You you cannot imagine what will happen if you gave an 80 people company a full week of autonomy If everyone takes one step forward Think of what a leap that is for the whole company just dare to do it and overall hackathons really boosted our journey to agility and I Think my my Drupal community experience for that because I can see what can happen at sprints I go a lot to Drupal camps and Drupal dev days and all kinds of Drupal events where people are really autonomous because Especially when you look at sprints people do what they like what they love and what they think is for the better good so I really took that out of the Drupal community and and Focused that all my all my company so that really helped me. So thank you to the Drupal community for making that happen for me and The last thing is what about the chicken? Well, basically I lost the bet Because when we had our little logo a colleague of mine said okay So in the hackathon week you'll be wearing a chicken suit suit, right? And I was like sure if you were into suit I will wear a chicken suit suit The good thing is that my colleagues do what they say and say what they do The bad thing is a chicken suit is very very hot Choose a job you love and you will never have to work in a day in my life in in your life I Finally want to I finally know what I want to be when I grow up and that's this Thank you very much. I'd like to turn my Q&A session around like I did last year Are there any people here who were at my session last year? So, you know last year I told everybody I'm on my own on stage and you are with like hundredish people, right? So why should I be the one answering the questions? That's pretty weird because most of the knowledge is in the room So I would like to ask you something How would you like to see this work in your company? Do you do you have do you see some things that did you take things out of the presentation that will work for you? So there's a mic over there. If you wanted to record it, please step it to the mic and Answer my question basically Hello, yeah. Yes. Okay, you can hear me So I'm been put in charge of running a hackathon next year So I've always participated in them at previous companies And that's always been fine because someone's told me where to be and I put my idea forward and that's it It all works lovely So now I'm the other side of it where I've actually got to organize on this year for a company that's never done it either So I think the takeaway for me was the the pitch idea I liked the pitch idea where people had Opportunity to present their idea and then people could see what was happening. So I think that for me That was the biggest takeaway for organizing mine next year. Thank you And bring the strew bubbles this year, sorry Hi Hi, I'm both a scrum master and a project manager and I have an infrastructure project in Holland Where we need to change the office to make it more agile and mobile for the team And they're not really motivated about being paper lie and working any desk and I also have a scrum I'm a scrum master in London So I'm thinking all these ideas are great for both projects Just get the office involved get people to do stuff and come up with their own ideas And they're part of it instead of us telling them from London what they should be doing and then in London Just try to get the sales team marketing teams and operations teams involved in what the developers Development team does awesome. Thank you. Great. Yeah There's a difference between involvement and commitment. Yeah Great. I have one more last thing. I will take the answers first and then we'll get to Hagathons is incredibly valuable in the organization One of the things that we have done is have regular hackathons The thing you mentioned and the thing the hackathons you've mentioned seems like big events You can have regular hackathons Maybe not on a monthly basis, but maybe on a quarterly basis or a little bit more often to get that feel like You know shake people up Just on a small scale just in your scrum team But it it just works on so many levels on so many scales So are you not doing hackathons get started? Hi and so what developer? I would like to have in my company something like that, but I'm missing something Then is the gender gap There were some proposal or some focus on that point because as a developer I see that The dollars or the society say that is everything done, but Charlie is not Then I would like to know if there is some this kind of a point of view when you try to change the The company if there were some Seen related with that. Yeah, maybe somebody has an answer already. I Don't have it quite yet, but I would I would love to talk to you about it. I'll be here today and tomorrow so Just see you meet me. Yeah Just one more thing I'm currently working on a serious game about the GDPR. I Don't know if anyone knows the GDPR yet. You shoot Because it's coming soon and it's it's winter is coming. It's coming very soon And it's going to hit all of Europe very very hard I developed a serious game about GDPR for sorry. Oh GDPR. Oh explain GDPR. It's a general data protection regulation which Is about the privacy of your customers if you have more than two out of the 50 customers you have to take good care of their personal data and You also Everyone has the right to be forgotten So if someone comes up to you and says, okay, I want to be forgotten You have to get rid of all the customer data in all your own Software applications, but also of your third parties So when you for instance if I take my my company we send out we do 55,000 bookings a year of families and we send all the personal data to all the campsites all over Europe So that's sort of a problem because When someone calls us and says, okay, I have the right to be forgotten forget me We have to find out which campsite they're on and we have to get rid of the information at the campsite as well So it really has a lot of implications for software developers and e-commerce people and customer services as well I made a serious game to to raise awareness about what the law is all about and I'm going to Give it away for free because I'm open source hippie under creative commons license on my website happy scrum master calm It's not quite there yet. I think it will take me approximately four to five weeks to get it online And then you can all use it and play a serious game about law. How cool is that? Thank you, thank you, thank you again and have a lovely day Oh Oh Physically And he's a guy who was born and raised alone. And our project leader actually made the things he done every day. He had a mini-tech. And it actually turned me into three weeks. Yeah. So he started working overtime just to work on our pet projects. And that was also a turning point. It's an excellent, very meaningful piece of stuff. He has skills. I don't have those skills. We have other people who have skills, like my case. And I could contribute with something else. And I finally felt like a member of the team. Cool. So you also really cry a bit. Oh. Yes. So how to get a CEO who you work with, basically. And only occasionally present. Well, it is occasionally present. Of course, he mentioned it to me. He said, as you're working and working with these interactions, it's the same ability as you. Because you start out with a few regrets. And then I put some sort of build today. And make money. And then the next season, I build up. More and more stars. Yeah. You grow with your customers. So he said, building a campsite is actually important. And I think he's right about that. And because he's so, it wasn't that awesome. He did some projects, for instance, on the cover boss. And they're not in the program, programs. But that's where bosses are real big companies. For instance, shell workers. Go over there. We're going to take some stash on the floor. And work with the real people. I told you that we all know our boss. But it might be funny to put him on a fake mustache. Just for fun. Yeah. Just for fun. Yeah. Like, the good thing he's actually likes to get involved, is he thinks and contributes. Yeah. He is really proactive and so on. He really patiently cares about his stuff. I think some ideas are many. I guess it's from himself to join in with. I think it's fair. Yeah. Together on some events. We're going to have a meeting at the moment. There is this big issue of trust and this big crisis. And bring the team together. Like, this is so much more, perhaps so much more productive. Yeah. Bye. Thank you. Thank you. Because then you also bring together, have to work together. Not just nag, nag, nag, talk. But just to work pro-active and together as a team. I think that's really... I'm also a certified team coach. To see you. This is just the tip of the iceberg. It really goes back to connection. I know she got you. She's sitting there. She's sitting there. Yeah. Everybody working very much in teams. And nobody wants to work together. Yeah. That's a different between groups. Teams are working teams. Yeah. They work against each other, not with each other. Yeah. This would help. Because putting us, it's very hard to... And it's not about their daily product. What they do. They do. Because you come up with something different. That's the same. And to do that, you have to get very personal on your own stories and things that... For instance, I'm going to have a trust session soon with a new team, a new operations team. And they talk about each other more than they talk with each other. Yeah, yeah, yeah. It's called the email team. Yeah. That doesn't help either. So I'm going to have a team-building day. I can see it in your face. It's already all my work space. It's about truth feelings. About truth feelings before you can become... Well, they're both in you, so... You want, like... Because we want to... What a platform for everything is organized in our opening. And it's a project that's due to the narrow creativity. And it shouldn't start with the right tools. That's a good idea. I do have a... A happy scrum monster. Oh, where is it? It's my personal brand, though. So... I'm going to print it on Post-it notes. So if I can get Post-it notes... To get the things in my hand. And you did a good job singing yesterday. Thank you. Did you write that song? No, jam did. Oh, okay. Yeah. It was just so cute. Yeah, thank you too.