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Published on Oct 18, 2011
In honor of Shu Uemura's founding principle "art is a way of life", shu uemura continues to strengthen the bond between art and beauty in its ongoing series of artist collaborations for the 2011 holiday collection. For the 2011 holiday season, shu uemura comes together with internationally renowned film director Wong Kar Wai. Wong is an award-winning writer/director whose unique narrative and visual styles have touched audiences around the world and inspired a generation of filmmakers.
Wong Kar Wai is a 'master of colors', just like Mr. Shu Uemura. Possessing a unique perspective on femininity, he has specialized in capturing the mystique of women. In collaboration with Wong Kar Wai, shu uemura introduces a holiday collection rich in emotions and atmosphere, with beautiful package decoration inspired by his special short film for shu uemura, "Mask". With his distinctive appreciation of femininity and his signature style that is both nostalgic and hip, this collection emphasizes timeless elegance and poetic tones, and takes the shu uemura look to a new dimension.
United through an incredible sense of color and eternal pursuit of beauty, Wong Kar Wai and shu uemura come together to create a fantasy world. Indulge in sensuous emotion, experience the essence of beauty, and boldly express your own passion this 2011 holiday season.