 Thank you So I've been to events where the day is scheduled so that the best speaker is last I have also been to events where the day is scheduled so that the least interesting speaker is last So you will have to tell me which way today was structured in a little while If you want to get also With no disrespect to all the other awesome speakers I don't understand why people make slides for talks when you could just make a WordPress website for a talk So if you would like to get to my Slides or whatever they are. It's just my name Glenn glan n dot Zuckman Z u c m a n dot com Slash talks and then once you get here to Glenn dot Zuckman dot com slash talks You can either click on venues and you see word cramps on a creator's first or you can click on topics freedom as a feature both links Take you to the same Place, which is this set of pages or topics so our topics for today. We have eight things to go through we have So I don't have enough for the whole room, but a few select lucky attendees today will get a Prize or a gift something free free stuff because it's all about free And then we want to say a little bit about an interesting art project called a Google AdWords happening Then we'll talk about WordPress is it being open source also. Hi. It's me A little bit about free speech and free beer Then we're talking about the four freedoms We're talking about Firefox and another web browser called water fox We're talking about soup. This is probably the most important part of the talk is the soup I know you think the beer is but the soup is kind of You'll see in a minute, and then we're talking about community So let's dive in we'll start with the free stuff So I brought some gifts for a few lucky attendees today And of course if I just pick the gift for you that wouldn't really be about the freedom We're talking about so you get a choice We have these cool megaphones that I brought they've got this kind of really shiny mylar finished thing going and You can amplify your voice with these watch Hey, can you hear me? And then if you prefer we've also got this voodoo ranger imperial IPA that you could choose from So hi, I'm Glenn Sandy would you like a megaphone or a beer you'll take the free Hi, I'm Glenn. I'm Joe Joe. Would you like I'm would you like some free speech? I like free speech or would you like some free beer free speech? You'll take the free speech good choice Hi I'm Glenn. I'm Tom Tom. He looks like you already got the free the beer Would you like some free speech or some free beer? I'll take the beer. Okay Well, we should we should pay attention to our awesome captioning people hi, I'm Glenn Maggie Would you like some free speech or some free beer? Take the beer, okay No, she did the morning shift Hi, I'm Glenn Nick. Would you like some free speech? Free speech for Nick, okay and Who else would like a free gift today? Yeah, Steve you would right sure. What would you you'll take the free beer? Okay, so let the record show that we enlightened informed Arudite attendees of Word Camp Sound of Korea 2019 have chosen free beer over free speech two to one or four to two More on that in a minute But let me tell you about this interesting so we're going to really get into WordPress in a sec But before we do let me say a little bit more about free and freedom And tell you about this interesting project that this artist did a few years back So this is an artist named Christoph Bruno and his project of 2002 so 17 years ago is Google AdWords happening so as you know You can go to AdWords and you can buy words and so if I am selling widgets I can buy the word widget and then when somebody comes and searches for widget You know there's the organic search and then there's the sponsored content that would come around people would see my Sponsored purchasing of the word widget and maybe they'd buy a widget from me So Chris of Bruno said well, I think I will do a project with Google AdWords, but instead of selling a widget if somebody Searches on the word maybe depression. I will give them a poem about love So his idea was to serve poems instead of commodities So in 24 hours He served 12,000 poems to people for keywords that he had purchased and at the end of 24 hours Google figured out what he was doing and they banned him and they said You are perverting the system You may not use Google AdWords for art. You can only sell commodities here So that's a whole other conversation that we don't need to have it today But as part of the documentation of his project he published The prices of some words at that time back in 2002, which is what I want to just kind of offer for your consideration before we dive in a little more to Wordpress and freedom. So here's his table of the prices of some words. So back in 2002 Brittany Spears was worth 144 bucks Ben Laden was worth $24 and apparently anal was worth 319 Um So here's something interesting the word free as We demonstrated just moments ago in this very room The word free of the words he looked up. I don't know about all words in the English language of the words He looked up free was the most expensive word at seven and a half thousand dollars One of the cheapest words in all of AdWords is freedom At a buck 88 it would seem that we will pay almost any price for free beer But if I might be so bold We don't give a crap about freedom Also interesting so there's lots of other interesting things in his table here, but Kind of similar to free versus freedom. You'll notice that sex is a $3,800 word but love Is only a $1,200 word. It's not as big a gap as free and freedom. But once again Sex would seem to be worth three times more to us Than love And if you're if you're curious I've got A link to the project where you can see more So anyway Some thoughts about well, let me ask you actually Um, what is freedom? anybody It's not a trick question. Do you have an answer? Yes Or no, you're just really listening intently freedom is Opportunity choice freedom is opportunity. That's awesome. What about you guys? What's freedom? Um the freedom to do what I want, okay What else is freedom other other thoughts? Yeah Not only to do what you want but to think whatever you want whatever Without anybody telling you Shape how you think Yeah, so there's a famous uh Salman Rushdie quotation that's very similar to what you just said Uh, he was talking specifically about the crown, but you could apply it to almost anything that When we are not allowed to think new thoughts that you know, our lives are constrained in really powerful ways so, um We Now it could be it's possible that that more people chose for the free beer today Because my free speech was was not that cool. It's a little bit cheesy but That is free speech Free speech is messy free speech is uncomfortable if you are The jewish aclu lawyer. Do you go to court to defend the neo nazi right to march? Free speech is not always comfortable uh, but As americans, I think we think it matters Not to go any deeper into politics. Let's go into something that's really cool and gives you sort of free speech and free beer Which is probably also why you're here today so, um wordpress and also wordpress is open source and also hi, it's me so, um How many are familiar with creative commons Everybody is okay, so I assume then you know what open source software is also. Yes great So everything that I create I make is licensed creative commons attribution feel free to use it remix it destroy it Tear it apart whatever you like I teach art at long beach state. Here's a couple of the websites from those classes. I teach there. Here's my portfolio I've been doing a lot of photography lately. You can see my street photography my photo journalism some non-fiction photography I did a series on donald trump star and hollywood boulevard um So there's a thing called object oriented ontology, which is kind of about this Objects having autonomy and I've sort of created this Website about water. You can take a look at that. I've got a lot of selfies. Oh most importantly the hair color website So here you can see various shades of my hair and emma stones hair And if you check the menu You can see all the emma stone pictures or all the glam pictures or the different levels of hair color from light From dark to light or the different tones. Whatever you want to look up. It's all available Uh, so enough about me Well almost enough about me. Here's a bonus question. See if anybody knows I have Two beers and a lot of free speech left. Um What do street photography and open store software have in common in public and not get like sued over it because Of public space So so for that excellent even if primed answered you win free speech and free beer So In order to fully explain this answer, I have to give you my sad confession And I should say you I am a free culture advocate A lot of you. I mean, how many why are we here? Let me back up before we get to my sad confession Uh, how many people are Creating e-commerce sites things like that A lot of us Are there any bloggers? A lot of us So what are we using wordpress for for example? Uh Cell movies plays. Okay. Awesome. I like that Good blog Personal growth and fitness. Awesome. I'm a buck Nope To sell my art nice membership site faithful Awesome client information So that's a great range of things and I guess what I want to just mention is I'm not really anti people making money So there are plenty of occasions when things would want to be copyright and I'm not really saying that that shouldn't exist But the world that I'm personally interested in is more a free culture an open store software kind of world So the sad confession is that before 2007 Everything that I created I put circle c copyright all rights reserved on And then a couple of things happened in 2007 in the summer of 07 I went to an event somewhat like this. There's a different topic slightly was called pixelodian It was the first annual pixelodian and it turned out to be the last annual pixelodian But it was an awesome event and among all the other great things that happened Was I had a pretty extended conversation with a guy named John Phillips Who at the time was an evangelist for creative commons I didn't really even know much about creative commons at the time But our conversation really stirred a lot of ideas for me and then a couple months later I went to another event. This one was called bar camp los angeles And there I had this long conversation with richard stallman and between john philips and richard stallman it was kind of my damascene conversion and Suddenly I had converted to the church of free culture and today Again not objecting to anybody earning a living But today when I see that circle c it's like a slap in the face to me. It just hurts It just hurts to see things locked down when I'd like things to move freely You know when I teach at long beach sometimes when I just have people do stuff now I don't really give lectures anymore, but when I used to give lectures I would look for images for the lectures and And you could do a google search and steal somebody's image You could go to flicker and find something that was good for your talk And you could ask for permission And what happens if you ask somebody if you can use their flicker photo? 87 percent of the time the answer is no reply whatsoever. You never hear back Uh And then 11 percent of the time the answer is yes, but it comes three weeks later and you needed it tomorrow And then one percent of the time people actually say yes right away almost nobody ever says no Mostly you just don't get a reply Or you could go to flicker and do a creative comment search and find an image that someone has already allowed you to use So for simple things like just finding an image for a talk at school That sure if you just stole it off the web nothing would ever really happen, but you're you're kind of breaking the rules Creative commons allows someone who's taken a photo that they love That they're not trying to sell to anybody particularly and lets you use it in your lecture at school or do other things So it's really been an empowering Adventure for me. Okay enough about me and adventures. Let's say a couple words about wordpress Probably why we're here. So you Yeah, uh, so jump in on anything anytime Yes, oh, I didn't answer it that did I no you probably did but does street photography require A talent release And if not when does Public either video or photography when does it step into the realm of talent release? Good question and I realized that I that I didn't actually answer the question We didn't answer my own question. So In america And many other countries, although probably not all You can walk down the street and take a picture You don't have to ask for permission. You can just it's public space and you can take a picture in public space you can Do almost anything you want with that picture Except you cannot use it for commercial purposes. So if you want to sell some product with it Then you would need one or many releases But you could Make a big print stick it in an art gallery and you could sell it for money in the gallery as a art object And even that is acceptable. It's just commercial basically advertising when you couldn't And and does that cover that? Yeah, that's great And the answer to my own question, which is kind of answered already but I since 2007 had been a free culture open source zealot But didn't until last summer make this connection I was attending a program in hollywood at an institution called the free school of architecture So given the title free school of architecture, you can already tell I was having a blast at this place And one day they asked us to walk down the street. They were actually located on hollywood boulevard walk down the street And have an experience and then come back and write an essay about it So I walked down hollywood boulevard and I turned down koanga heading south towards sunset And I passed this lot where I don't know if there's going to be some big party or concert or whatever later on But this is this gate and this big bouncer guy and he just kind of stared at me like how dare you walk down my piece of street Somebody else came along with some, you know, fancy credential and he opened the gate for that person to get in and then closed it and It sort of occurred to me that The amazing thing about the street is that you don't Have to know people you don't have to have status. You don't have to have money You don't have to have credentials The street is a one of the few places There are a lot of streets but streets and parks are place are public places that we own as a group And you can go there even if you don't have the friends the connections the money the status the whatever And it occurred to me that the street is an open source platform So that was that was another part I guess part two of my epiphany Okay, I think I think that was the enough about me section So you already know that WordPress is open source and there are you know a number of really great open source Platforms like Juma, Drupal, Jekyll, Ghost and then there are all kinds of closed source or proprietary platforms that you might make a website for any of the things we all talked about just a minute ago Like Squarespace, anything that begins with w that isn't WordPress basically Wix, Weebly There's actually do you know this I have not made this up. There's actually a platform called otherpeople'spixels.com So built into the name of the website, they are telling you right up front that you are building your house on somebody else's property Which is if you think about it kind of nuts And obviously with social media like Facebook and many others I think everybody today understands that Everybody familiar with the film Soilet Green Yeah So Soilet Green predates the internet, but obviously on social media today. It's valuable I'm not telling you not to use it, but you know, we do understand that basically we are all digital Soilet Green at this point So Yeah, nobody's ever seen it. We just know what it is Oh, yeah So here's uh, here's a couple guys you probably know Tim O'Reilly and Richard Stallman. So Richard Stallman Everybody are you familiar with his story? So he was a programmer at mit using the unix system And he loved unix and he loved being a programmer at mit and he was like in heaven um But he began to realize that Proprietary software was limiting what you could do and limiting Operability and so he ultimately left his dream job at mit And founded the free software movement and the reason they have these signs So so Tim O'Reilly is talking about open source, which is what most people talk about these days Probably but Richard Stallman insists on the term free software because he thinks free is such an important word And you might see the terms libra and gratis. So libra means well, so gratis means no cost as in free beer And libra As is liberty as in free speech um And we kind of talked about that so So did anybody know what the four freedoms are? Sorry, I'm a bit of a nerd. So you've got the uh, did I just say it backwards? No You know, I can't recite it on memory. I'm afraid I understand them, but I'm terrible when I'm put on the spot Four freedoms Anybody ever heard of the four freedoms the work of art by Rockwell or Either one tell us either one or or bonus points if you know the difference there's a very famous piece of art by Rockwell in Look magazine or Probably look like that that is it Now what's that about The four freedoms freedom of speech worship one freedom from want and fear freedom And is that what we're talking about today? I would say so a little bit. It is but we're talking about a different four freedoms, right? The four freedoms of software. Yeah that I have no idea Anybody know Okay, something new. Yeah That's pretty close Okay, so so you're correct that we we kind of are talking about these four freedoms But but technically these are not the four freedoms we're talking about we're talking We're talking about the freedom to use the freedom to study the freedom to modify the freedom to share Which is the freedom that you are given whenever you use open source software So use you can use it anytime any place for any reason You can study it. So with closed soft closed source software You don't have access to the source code It just is what it is and it might be useful to you and it might be not and you don't know With open source software, you can study it. You can also modify it. You can also share it So some of the people in this room are very technical people I am not one of them. I'm an artist. I don't write code So the question that you could ask me is well great glenn you have the freedom to study Wordpress or any other open source software and the freedom to modify it But you're not very technical. What good does that do you? Glad you asked Anybody familiar with firefox? Anybody familiar with waterfox? So waterfox is a firefox fork That this guy alex contos started in 2011 when he was 16 So firefox as you might know is a great open source web browser I've I've used firefox and then I don't know maybe a year ago They changed the architecture of firefox in some way and a lot of older plugins no longer work They didn't conform and a plugin that I use is called fire ftp Which is how I ftp content to a web server Now I don't really know to be honest. I didn't take the time to find out Why the architecture changed and why these older plugins don't work. I mean no doubt. There's a good reason But I'm just a lazy artist So all I knew was that a plugin I rely on to do work that I like to I need to do Doesn't work anymore and the fire ftp authors and I'm not updating it to this new architecture So I there were probably a number of paths to the solution But what's kind of important to appreciate is that if this was safari I'd just be out The source code isn't available It would be an inconceivable task to reverse engineer safari and even if you could somehow do it apple would sue you But because it's an open source project a 16 year old Can take that code and say I'm going to write a new version So he's focused on speed and security but also on a on a platform that still supports this older architecture of these plugins So even though I'm not writing code The fact that it's open source the fact that it has the freedom to study to modify to share Means that I can use that fire fox this this water fox fork of Firefox and still run my fire ftp and keep going the way I've been going So I've received really powerful benefits from Somebody else's ability to work with open source software Which brings us to soup So Let's say I have free Gratis soup And I'm going to give you for zero dollars So I give you this packet of soup And I say you cannot know what is inside this soup But you can have it You can mix it with hot water and you can eat it It will Nourish you It will satisfy your appetite You just don't know what you're eating So maybe you have issues with msg or gluten or who knows what ingredient And this soup is going to make you sick Maybe you don't have any of those kinds of issues But maybe you're vegetarian or vegan and this soup contains animal products So it's not going to make you physically sick, but it's soup that is going to Not be consistent with the way you choose to live in this world. Again, you just don't know Or maybe you have no ethical issues. Maybe you have no health issues Maybe you just think this soup is pretty tasty But I'm a clever kitchen person and I think I could make tastier soup With the packet of soup and the unknown ingredients You have nowhere to go But with open source soup When I not only give you the packet of soup, but I also give you the recipe give you the source code You can look through that source code that recipe And you can say oh look msg. I don't want this. I'm going to substitute something else or oh look animal products I don't want this I'm going to substitute something else or Hey, this is really tasty, but I'm clever I could substitute some ingredients or add these other things and make even tastier soup so with Open source soup you still get fed and I could still give you that free packet of soup, but you now have Options you now have flexibility also if the soup company goes out of business You can still make your own soup. You can still have that recipe that you liked Whereas you know again, I mean apple is probably going to be around for a while But if they go out of business or google as you know discontinues products all the time your favorite google product is always going down, right? So You know if if safari doesn't exist you're not going to be able to fork it at yourself. It's just dead So open source soup Is really good. I think Anybody know this guy? Yeah. Yeah, I don't know why I picked this slide. I think just because Because he has good hair. Yeah, that's the hair So this is alex vasquez. He's uh, he's a local wordpress type and this is him So this is apparently or like the hottest chip ever made and the one chip challenge is to eat it and not drink a glass of milk for five minutes. And so this is his Facebook broadcast, I don't know why he shows his facebook, but probably because the people are there, but Anyway, what I actually want to talk about is community though that In addition to the other ideas that that I've just mentioned wordpress as an open source project has the potential to create community and oh, gee Look at this room. This is your proof As I'm sure you know, there are word camps all over the globe And it's just this large robust community of interaction and sharing and It's amazing. And if you think about it with an open source project the community controls the software With a closed source project the software controls the community So at its best open source can be an instrument of empowerment at its worst closed source Can be an instrument of unjust power You guys have questions about anything? Thoughts questions Yeah, there you go Okay How many people have a farmer that they directly talk to that delivers their food? Most of us go to a store. We process food all the time Is that good? Look at me You know, but no corporate food is Bad for us. It's processed, you know all these things, but we but we look at convenience And also when you talk about that balance between open source And applications that are developed in the commercial world. They're very vertical. They have a single silo With wordpress a lot of people attempt to replicate that for profit motives, too Sure The core of wordpress is open source software and you have a lot of open source In plugins some plugins are for free some of them you pay for some people make their living off of plugins So there's still some Balance that kind of sifts through the open source without a doubt. Yeah And obviously a project like wordpress Is partially helped out by a company like automatic Or a project like Drupal is helped out by a company like acquaintance. So but that was a decision by the developer to make the core Open source and then add on products, you know Free and then if you want this functionality you you get a subscription for this extra functionality within this plugin That's pretty classic that goes back. Yeah many many years And you could have other analogies in numerous other industries outside of software and the web and the internet Without a doubt other questions other thoughts Yes If it's made out of soiling green Um soiling green, yes Soiling green not so much We have no strong opinion on that. I think I think you're on your own But today in silicon valley soiland is Is it drives development the new soiland products? Have you seen those? Yeah, tell me Well, this this guy lives off of soiland. It's uh, and that's what he calls it It's a drink that you drink three times a day a lot of developers in silicon valley live off of it It's getting to what? Yeah, it's not made of people. Oh, it's like it's like monster or something. No, no, no It's it's there's multiple products within the product set Oh, sorry So it is made of people. I know it tastes like it's made of it tastes like it's made of people Any questions thoughts? Yeah So you are I am bequeaking you and you are lord god of wordpress For one day What would be the first thing that you did changed at it? Fixed Gutenberg Oh, that's good information That's a good question What if you were lord god of wordpress for one day? I I claim no religious affiliation I will say that I have worked with a lot of artists over the years. Um mix media um Performance artists writers all kinds of you know painters and whatnot And working with an artist as a person that provides services through wordpress or a lot of other environments The artists see the world in a different way But it's a good perspective because It can be so different, but it can give us insight and that's what you've done today and I really appreciate it Thank you. Hope you've been enjoying word camp. Hope you have a great day tomorrow and uh Wordpress on I try And that's I I love it just that it's so thought provoking. It's really and it's The open source I love