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Published on Jan 11, 2017
For more information on Simon Anholt, please visit our website www.tedxfrankfurt.de
“The only remaining superpower is international public opinion,” says Simon Anholt, an independent policy advisor who has helped more than 50 countries engage more productively with the rest of the world. He believes that public opinion cannot be shifted on the surface, but only moves when a government makes real changes in its values and behavior by rolling out enlightened policies, developing dynamic exchanges with other nations and committing to global betterment.
This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx