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Published on Jun 3, 2016
Patient empowerment also calls for more treatment-centered conversations with healthcare professionals and the provision of high-value services that help doctors respond to increasing demands for information. Industry thought-leaders from Pfizer, Leo PHARMA, Observia, eyeforpharma, Anthill and Agnitio - share their views suggesting how digital patient communication can help the new demands. Interviews were recorded in Barcelona March 2016.