Keep this ass in check:
+UK SMS TO 70070 CODE: PEDE69 £_ _
(you decide the amount and send)
The Story -- Drawing attention to the challenge?
This Autumn I'm taking my hat off to my uncles Johnny and Geoff, and getting my ass from London to Paris. But it's not the physical challenge to pedal more than 400km over 4 days, that I consider to be the main hurdle. It's the asking for money part that's the unnerving quantity.
I need to raise a chunk of the cash by the end of June. With more to come-in by September.
So, how to convince friends, family and even complete stranger reasons to donate. Well, erm... I thought, well, I... have to... make them smile. And that's when the puns began rolling in. And, voila! That's why I have made a video viral to tell the story, one that's somewhat humorous and cheeky! But all the same explains what, for who and why donate.
Backstory... who is MollyMoo?
15 years back, my uncle Johnny got diagnosed as having the neurological condition Parkinson's. He's one jolly sole, enjoying walks with their giant poodle doggie called MollyMoo, and still manages to dote on his partner of over 40 years, my uncle Geoff.
Understanding the situation?
The Parkinson's is a massive daily struggle for both the sufferer and carer. But when I visited these two gents -- my uncles, Johnny and Geoff at Christmas last year -- it was then I saw how very brave they are. They couldn't have given anyone a more welcoming stay.
They still work to the hallmarks of being outgoing and hospitable types. Maybe coming from a pattern of behaviour of years running the Lyndene hotel up there in Coronation Street, Blackpool, in the England's North West for, well, let's say donkey's years.
What type of support?
I'm cycling for two reasons: raising money is one of them (very important) but too, to keep the conversations about this disease relevant in people's minds, by telling the stories of the people who face it day-to-day. I can continue supporting my uncles giving phone calls and visits -- yet, good will and kind words alone is just one part of the puzzle.
There's a staggering million people who live with Parkinson's disease in Europe today. And so financial support is also part of the puzzle. Shockingly, by 2030 the number diagnosed is forecast to double to two million. So more money invested in research gives more people better ways of living and coping with the disease.
Them, me and you...
As the old adage goes 'if you don't ask you don't get.' So I'm putting it out there -- a mixture of their (Johnny and Geoff's) story, my ass and ultimately your decision!
Music score: Hugues Sanchez of soundest.fr
Stop-frame photography: Maelus Angel,
Arrangement and production: Pop-up-critiques (@outurbanartsboy)