DB Export Commercial - Beer: The Untold Story (Great Short Film)

Celebrating the 50th anniversary of New Zealand beer, DB Export, a 90-second commercial set in the 1960s telling the story of the beer's creation by company founder, Morton Coutts as narrated by his barber.

Following the introduction of Arnold Nordmeyer's Black Budget, whereby a 9 pence tax was imposed on imported beer, Coutts set out to create an export-quality beer at local prices. It went on to be named 'The World's Best Beer' in 1968.

• Category

  • Film & Animation

• License

  • Standard YouTube License