 So this course is really about storytelling and getting your content across with a message in a way that it resonates with the audience. Communications managers are talking about content marketing, great storytelling and how we need to do more of this to get our message across to the audience. It's true. What I don't see is people studying the best practices that are out there, learning how to do this. I'm hoping that after three days of this workshop, my students can leave here with me. You know what? I can do this. This is an empowerment and a sense of, I've got a great story to tell. Here's how I'm going to tell it. This is a workshop. Yeah, I'm going to stand in the front of the class and I'll tell you a little bit about my experience as a professional journalist for 15 years. Some experience I've had as a professional communicator. But we're also going to roll up our sleeves and get our hands dirty. We're going to tell some stories. This is three days of fun. We're going to look at what the message is that you want to tell and how you can tell it, even if you want to use your phone to do it.