 even with like the original like before all the remix stuff like it seemed like they didn't know how to how to do anything which kind of surprised me it being a label backed by like a CEO for like the former CEO of like Warner or whatever it's the network they posted two tiktoks and they thought the song was gonna go from what i assumed they didn't go like as i don't know the way that i guess they projected and yeah i told them like my preference like i also told them like i'm cool with like the original guys i'm just turning up and just do it that's what i feel but like i just told them like i'm kind of like with whatever yeah you just understand well a lot of these labels man they have no idea what they're doing but they figure out when it comes to marketing there's a lot of people who are happen to be standing next to somebody who blows up right and then they they leverage that and then when you're talking about coming from inside of a label that's a completely different muscle then actually understand how to really build them up artists and ground up like when i'm working in this big machine have all these resources and really you're still playing a numbers game versus really cultivating and understanding which levers to pull wind and how these things work like they don't they don't get that like they they understand a bigger machine so it's not a surprise that a label doesn't understand how what to do for me i mean a lot of labels hire other third-party marketers you do talk for it for instance like to not even understand the the cadence and how much you have to experience before you take it to a certain level there's a whole threshold and in an experimentation you have to have you have to have the ability to understand that that's a part of the process because everything doesn't hit immediately right but most of them they're probably trying to stay lean and let's just put it somewhere to hit and every move is like oh shit i hope this one is the one versus staying in something long enough to blow it up like that's why they're probably switching to this artist outside of some other political reasons it's like let's switch to his producer and look he has more followers i mean the song is going to do better in versus maybe a better remix who knows if the i don't know what the remix is on sound like but it could be a better remix with this other guy that has potential to go further if you know what you're doing versus a song that is just going to give you some passive plays because it happens to be on this this person's playlist you know it's it's it's something to navigate and something just to continuously keep in mind the ultimate relationship is if you can get like the label backing money wise and hey you guys can do some of this upper level stuff when it comes to industry connection certain publications or relationships but when it comes to my marketing at the core hey let me handle that or whoever i already pay let them handle that and that's not their core competence even though marketing used to have a sense of core competence with labels but really so much of the marketing was more controlled pr and and distribution and we had a monopoly on that and for whatever reason most labels even indies it surprised me surprised me some of the smaller labels that you would think would be boutique that are how much they don't understand the actual marketing even their in-house markers some of them will still hire their own marketers because it's cheaper for them but that's the issue many of them will hire markers that are cheaper for them just so they can have more role versus hiring them based off of the actual competence and ability to make the track though that's just you know my two cents and and some of what i've seen and it's nothing for you to understand and navigate in how you either continue to deal with the labels or where you decide to go with certain things in the future but at least you got this experience where hey maybe if you do another singles deal if right i'm sure you're not excited about doing one of those i guess now yeah like if you did one of those then you have this context now