 Sdn products, yes that's correct, yes number one. You didn't take the credit because you're humble which is cool, I get that, but Sdn is now exploding. It's beyond explosion, it's gone from hype with this era, now it's in reality. So give us a state of the union of Sdn. And cloud is obviously a big relevant part of that. Sure, sure, so Sdn is exploding. It's really been an amazing journey and it's getting even bigger by the minute. Basically Sdn, what we're seeing is that... Did I stop? No, go ahead, you're live. Okay, sorry, I was worried about your ear. We do, we do it live. Yeah, really. So it is really exploding actually. What we've done over the last year, remember as I said we did, we actually were the first commercially shipping open flow-enabled set of switches. We now have 25 million ports out there, 40 of our platforms are open flow-enabled on the switching side, 10 routers are now open flow-enabled. We just gade our Sdn controller and we also announced and will be made available our SDK in the first quarter of this coming year and our App Store for Sdn. And we're seeing a tremendous amount of continued interest. We've had our first customer now, so we've sold product, our Sdn controller in particular. And things are moving. We also have a very interesting partnership with VMware around NSX. And I think the reality is is that the network needs to be more responsive to applications. Everything is about the application. It's not about the network. And so really the network has to change to support those applications. And Sdn is the mechanism for that change. So we were at Amazon re-invent conference. We brought theCUBE there. It was the first time bringing the Amazon ecosystem. They're opening up a little bit, letting us get in their peak at some of the excitement. But obviously on the public cloud side, they're dominating. Integrated stack, and then DevOps dream. Software guys can push code. All the stuff kind of configures under the hood. So take us to Sdn for under the hood for HP. You mentioned applications are the key driver. People are buying data centers now. Pre-fabricated conversion systems. You guys have Tom Joyce running that now, which is exciting. But that's now the new markets. Not just buy some rack and stack, some boxes. And per port kind of stuff. You saw they do sell ports. So talk about for the folks out there, what's going on under the hood for DevOps in the cloud relative to Sdn? What are the key drivers? And maybe misconceptions or new things that are happening that's enabling and triggering the growth in Sdn? Well so I mean what you saw in the tier ones, service providers like the Facebooks and the Googles of the world. They were the first ones that really embraced Sdn, a software defined network where they could instead of having a bunch of folks sit around typing CLIs into a bunch of switches and modifying the network at a very slow pace with a lot of resources, they threw that whole model out the window and said okay what we're going to do is we're going to basically program the network in an automated way using software and we're going to make sure the network is responsive to the apps we want to run over it for our various customers and so they completely change the paradigm within their own environments as a result of frankly business was driving them to do it. Then what I would tell you is what's happening now is the enterprise is beginning to see that that concept of a software defined network where you could have the network be automated, have it programmable, have the network be dynamic and dynamically change its behavior is also important in the enterprise because as a result of the enterprise now going to the cloud, as a result of the enterprise becoming more mobile, as a result of big data being hosted in the enterprise and being utilized by it all of those things require more automation, more programmability, more dynamic nature. So I know Dave wants to follow up but I want to just drill down on that but Facebook is a great example on Facebook, we love it, but that's an application. Not a lot of diversity relative to legacy. A clean sheet of paper. It's basically the app is Facebook. It's a web app. They could throw everything away and start over again. But the enterprises have the same challenge so essentially that's your application message. But now they have multiple applications. How complicated does it make it or what are some of the dynamics there? I think the people throw everything away and start over. That was something that Google and Facebook chose but in the enterprise of course you've got heterogeneous environment, you've got legacy network, you've got applications that maybe were built 20, 30 years ago that still are required by the business still have to run across the network and so the idea here is that you can utilize SDN in certain segments of your business or your network and retain the network infrastructure that you have in place but you can better it and over time you can migrate to an SDN based network. We have migration tools to do that. We have a V-switch to do that as well so you can actually create a virtual network across your network and utilize SDN that way. There's a lot of different options on how to get from where you are now to a fully SDN enabled network and a lot of different paths and we have all the tools and the knowledge to help you get there. So Bethany, I wanted to follow up and we've talked about this before on theCUBE this whole notion of hyperscale coming to the enterprise and most enterprises don't have a zillion engineers running around so they look for companies like HP to develop that. Now one of the things that I learned at SDN talking to some of the architects was they've done a total of 180 in that they used the whole software defined piece was built on top of off the shelf customized commodity probably don't like that word components they've done a 180 on that and now are saying no we're building highly customized components we're pushing our component suppliers to do specials and one offs that's a relatively new trend in the industry given that we see so much of the hyperscale in the enterprise is that another trend that we can expect to see? Well so it's interesting remember we are a standards based company but I build ASICs. But the world said five years ago those are all going away. Well there's a reason why ASICs are valuable and I guess Amazon's figuring that out so there are many things that you can do in hardware for specialized applications but also to support certain kinds of applications a good example of this where an ASIC or hardware enhancement for that is vastly better than a software based option that's just a situation so the idea here is to basically utilize the best of both worlds right utilize architectures hardware based architectures that can really enhance an application and its performance and utilize software as well for intelligence in the network automation and dynamic nature you can utilize both so from our perspective we don't see there's a battle between those two we actually think they are very very complimentary and go well together and it doesn't surprise me that Amazon figured that out because that's what the beauty of hardware enhancement is in the network well for 25 years I've been hearing that hardware is going away and hardware is just a commodity and it just never seems to happen even though margins are under pressure and prices continue to drop there's still a lot of money being made there what has changed though when you were talking about your SDK before is the degree to which infrastructure is becoming programmable and the speed at which you're able to do that without having the trade off of performance that is the nirvana that we're all going towards making sure that the network can be programmable, can be automated and still be very efficient and very effective for the enterprise so that you get the benefit of having a network that behaves appropriately for certain kinds of applications or certain kinds of user types while at the same time that network being the best in terms of reliability high availability 5 to 6 9s efficiency those are very important things and from HP's perspective those are all the things that we're doing we have 6 9s based hardware 6 9s this is stuff that doesn't go down we make sure that products are high availability high reliability we also provide ASICS because we believe there's support we can offer to those applications and to that traffic at the same time we have developed products like our SDN controller like intelligent management center that bring the automation the immediate deployment of applications we can deploy an application in minutes versus what would otherwise take months all of those things are available to our customers as a result of the portfolio we've created you mentioned NSX before, a lot of people think the battle is between VMware NSX and Cisco ACI VMware is a partner of yours can you just weigh in on what HP's thinking is there we don't think it's a battle at all we actually, they're a good partner and the idea here is that we together have an integrated solution that can provide a customer with great great visibility as well as control you don't think it's a battle because you think the direction is clear is that just to clarify there's no argument so I'm not sure what the argument is but what I would say is there's great value in being able to go all the way up to the VM and be able to manage and control VMs be able to have visibility to them and decide how you want to do that and there's also great, great value being able to control the network infrastructure devices that sit beneath them and so what we've done with VMware is we've actually federated the controllers so you get both management and capabilities associated with VMs, the ability to launch a VM the ability to run a virtual environment completely from a server perspective and then a full breath of programmability and automation for the network devices that sit beneath those so maybe it's not a debate or an argument but there's clearly a disruption where you have the 60% plus market share player looking down the pipe at an open standard that's emerging that's going to threaten the base and they're doing everything they can to hold on to that base that's a dynamic I guess it's maybe not a debate that's definitely an argument but I think one that we're going to win to be honest and the reason why is because customers go back to, it's very pretty straight forward customers like open standards they like heterogeneity they like choice they also like dynamic behavior what it goes into do is build a box which they like boxes so they built another box called NCME or 7000 I'm not even sure 9000 it's the 9000 now so they built a 9000 to go into the data center it doesn't work with their 7000s or the 3000s or their 1000s but it's a box that sounds like alphabet super numbers the 1000 because of the 6000 another box it's a box the thing we're talking about that customers are buying data centers now they're looking at a bigger picture you mentioned in the previous the quote which I love the network has been the bottleneck so virtualization brings a lot of power SDN brings a lot of hope there and innovation with the developer devops focus go back to that one again great example get that paradigm going into the enterprise developer focus is critical so I got to ask you about the app store and the ecosystem of HP networking so what's going on there what does an app store look like for networking? are we buying packets? is it a dollar a packet or a controller apple paradigm we all roll our eyes seriously networking is a hot area there's an ecosystem explain to folks what does that mean what does a developer ecosystem look like what is the app store doing it's actually really cool the idea behind software defined networking is that you're trying to integrate the application into the network so that the network responds to the application as the application needs it to so there are lots and lots of applications out in the world today as we know the idea behind our developer environment and our ecosystem is to partner with all of the application providers in the world that we live in like SAP and Microsoft Infoblox VMware is a good example of that so several different apps providers that really want the network to respond appropriately and what they're doing is they are using our APIs and they're writing applications for the network so that when you launch a link session that link session works beautifully between two users now as a customer the way the app store works for the customer is when they get their SDN controller there's literally in the management panel a little button that they can push to go into the app store and depending upon what applications are in their network they can literally download that application capability into their network so that if they're running SAP there's a button in the app store that says here's our integration into the network for SAP push that button and the SAP application works beautifully in their network so you're not adjudicating and determining what goes in and what doesn't go into the app store we're certifying so that people don't put things in that are the customer can pick whatever they want so basically real-time provisioning or automation if you will so this is where automation is going automation size so it's cataloging almost like a service catalog it's like a self-service enterprise for networking wouldn't that be great that works we were talking with Xavier earlier in Europe they're going to be configuring a full service catalog for the EU so again this comes back down to the flexibility the adaptability of the enterprise so the app store is designed for folks that want to integrate networking more apps into their network and vice versa so they play well together so are they pre-certifying that on their end they work with HP, how does that work as I said we created an SDK but these are open APIs I don't know if you know this but we just there was just a working group formed within the ONF that is led by one of the senior architects in my organization Sarwar Raza who's now leading the working group in ONF to develop open standards based APIs for the northbound interface of the SDN controller that's the open networking foundation that's right that's ONF the idea there is to have open APIs which of course we will utilize in our SDK so that anybody who wants to write an application to that SDN controller can, that's the idea so we're running out of time but I want to get some final big picture industry related questions we'll take our geek hat off on networking and go into more of a big picture obviously you know we were kind of joking earlier about you know being networking is kind of cool so networking SDN and databases are like the two hot areas in the industry that like you know if you went to a party ten years ago and said you were a networking guy or a database guy oh yeah okay move to the next person you weren't that popular but now if you're in that world if you're super popular what's going on in your mind in the landscape big picture I'm so thankful about the changes going on at the networking layer and what is this going to change what are some of the outcomes around the corner that's enabling with software defined networking well you know I really do think there are just some very very large trends that are changing the requirements for networks and those are trends that we talk about all the time but they are so real there's mobility there's cloud there's big data that we can be able to solve and those big issues that people want to deploy more mobile devices they want to move large large amounts of data that they want to then analyze right they want to have a cloud environment which in many ways is self-serve for their enterprise they want to have a secure environment for their users for their applications all of those things are huge trends that unfortunately networking for many many years basically didn't keep up with and almost semi-ignored and now those trends are really demanding that the network change and that the network be responsive enough to I mean the time horizon for building a cloud or for putting an application in a cloud is like as fast as you can swipe an AmEx through Amazon or through a public cloud right it's that fast analyze piece has huge upside potential analytics you can't have a network that okay well let's take five months to provision the network it's over those days are gone getting the hook here but I got to ask you are you as excited as everyone else about some of the massive change we're solving problems that we've never been able to solve before you're talking about kind of big data action yeah it's really exciting I have children who are now young adults right and I think to be you know 26 years old again and be part of some of these trends that are coming I mean they're really exciting and wonderful okay we get the keynote hook coming on we're going to go to Meg Whitman's keynote right now I think that's kicking off right now and we're going to take a break and switch to the keynote live this is the cube that the mayor the GM and SVP of HP Networking always great having the cube great conversation very knowledgeable congratulations on your success App Store and more software defined networking has its own app store I'll be right back with our keynote coverage right now